From the Site

ella jane Displays a Quiet, Breathtaking Vulnerability on "Thief"
July 9, 2021
With each new single, ella jane continues to balance complex storytelling with angelic vocals.
Author:
Tyler Borland

Claire Rosinkranz's '6 Of A Billion' Is a Sonic Playground For the Rapidly Rising Star
July 9, 2021
<i>6 Of A Billion</i> is a testament to the ever-evolving range to be found in the next generation of pop stars.
Author:
Maxamillion Polo

KDVSGOLIATH Proves Himself London's Best-Kept Secret on "Sad."
July 8, 2021
"Sad." sees the rising London artist make good on his alternative promise.
Author:
Alexis Vaganos

mazie's "dumb dumb" Is a Surreal Pop Song Inspired By the Capitol Insurrection
July 8, 2021
"dumb dumb" is a deceptively idyllic pop diversion that speaks to a much larger, pressing issue.
Author:
Maxamillion Polo
syd B on the Seasons of Hurt and Healing That Inspired 'Are You Feeling It Too?' [Q&A]
July 8, 2021
<i>Are You Feeling It Too?</i> sees syd B evolving not just as an artist but as a person.
Author:
Tyler Borland

Making a 'Sour' Olivia Rodrigo-Inspired Cocktail | Bone Apple Tea
July 7, 2021
In our debut episode of Bone Apple Tea, we tackle a cocktail perfect for pop-punk-fueled breakups.
Author:
Maxamillion Polo

Will the Gossip Girl Reboot Soundtrack Live Up to the Original's Absolutely Wild One?
July 7, 2021
These are the sort of questions that keep me up at night.
Author:
Maxamillion Polo

Let E L E Y's "Do Me Like That" Cool You Off This Summer
July 7, 2021
With a voice reminiscent of The Weeknd and Khalid, E L E Y isn't one you'll want to miss.
Author:
Precious Kato

99 Neighbors Deliver a Frenetic Hip-Hop Anthem on "Live a Little"
July 6, 2021
Every moment of "Live a Little" pulses with a manic, infectious energy.
Author:
Maxamillion Polo

Meet Luke Prost, a Hyper Pop Producer With Limitless Promise
March 25, 2020
Prost has a dauntless vision for pop music and beyond.
Author:
Jenna Singer
RICEWINE Walks Us Through 'Lovesick,' His Mesmerizing LoFi Meditation on Love
April 24, 2020
Now is the time to get familiar with RICEWINE and his infectious brand of "dreamhop."
Author:
Maxamillion Polo

Jean Dawson's "Starface*" Is an Infectious Sonic Fireworks Show
September 22, 2020
With each release, the experimental pop provocateur gives further credence to his undeniable one-of-a-kind vision.
Author:
Ruby Scott
![Marco McKinnis Illustrates Love, Growth, and the Beginning of an Artistic Evolution in 'E'Merse' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marco-mckinnis-ones-to-watch-2_1561567761.png)
Marco McKinnis Illustrates Love, Growth, and the Beginning of an Artistic Evolution in 'E'Merse' [Q&A]
June 26, 2019
R&B's best-kept secret isn't so much of a secret anymore.
Author:
Chuck Ramos

Remi Wolf Digs Mac DeMarco's Uncle Style | Quick 6
November 19, 2019
Wolf thinks of Mac DeMarco as a fashion icon. Honestly, same.
Author:
Maxamillion Polo

half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
Author:
Maxamillion Polo

Indie-Pop Darling UPSAHL Combats Superficiality with "Drugs"
January 22, 2019
19-year-old UPSAHL's latest single is a powerfully provocative piece of indie pop that isn't even about taking drugs.
Author:
Alyssa Yung

Kevin Abstract's 'ARIZONA BABY' Is the Rap Album We've Needed for Ages
April 26, 2019
Rap and the gay experience have historically existed at odds, but in ARIZONA BABY, being an openly gay man builds the emotional crux for an album poised to go down as one of 2019's crowning achievements in hip-hop.
Author:
Maxamillion Polo

Bryce Vine Is the Ringmaster of His Own 'Carnival' of Melodic Hip Hop Bangers
July 29, 2019
"It's supposed to make people accentuate the good feelings and decrease the bad ones."
Author:
Alissa Arunarsirakul

RIIKI's "Share Your Luv" is Exactly What We Need Right Now
June 12, 2020
RIIKI's latest single, "Share Your Luv," expresses a sentiment that is much in demand. And while the lyrics may have been meant more specifically, I think the buoyancy of the song, that baseline especially, serves this time succinctly.
Author:
DJ Connor