From the Site

Ginger Root's 'Nisemono' Is a Euphoric Look at Imposter Syndrome and the Quarter-Life Crisis
September 12, 2022
Ginger Root has managed to find merriment within delicate introspection and sobering surrender.
Author:
Jazmin Kylene

Meet Mousey, the singer-songwriter who defies the restriction of genre
September 11, 2022
"The musical journey of Mousey has been one of consistent rebellion."
Author:
Ash Wallace

Nessa Barrett's "madhouse" Is Pure Dark Pop Perfection
September 10, 2022
"madhouse" marks the first single since the rising dark pop star was admitted earlier this year.
Author:
Jazmin Kylene

Alexander 23 Draws a Masterpiece While Answering Rapid-Fire Questions
September 8, 2022
Sit down with rising star for a quick drawing ❤️
Author:
Ruby Scott

BLACKSTARKIDS and beabadoobee Manifest a Technicolor NYC With "CYBERKISS 2 U*"
September 8, 2022
"CYBERKISS 2 U*" is a genre-bending earworm that captures the overwhelming spectacle and unrestrained joy of New York.
Author:
Alessandra Rincon
ESHAAN on The Future, Spontaneity and Amplifying His Act
September 8, 2022
“For me the only rule that I have is to make sure that the show is as fun and exciting as can be”.
Author:
Jessica Magtalas
Issue 01: School's Out!
September 7, 2022
Our very first zine, featuring Lexi Jayde, ericdoa, Thomas Headon, Riovaz, and more.
Author:
Ones To Watch Staff

merci, mercy Dances Through the Heartbreak in "Into You"
September 7, 2022
“Into You” playfully balances melancholy lyrics with contagiously danceable melodies.
Author:
Michelle Dalarossa
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Author:
DJ Connor

Arden Jones Evokes an Endless Summer With 'age tape 8'
September 6, 2022
'age tap 8' makes it feel like summer is just beginning.
Author:
Dillon Stave

beabadoobee Weaves a Tale of Cosmic Adoration in "She Plays Bass"
August 22, 2019
beabadoobee is poised to emerge as a definitive artist of her generation.
Author:
Maxamillion Polo

Riovaz's "Leaving You" Is an Intoxicating Dance Departure For the Rising Star
August 23, 2021
"Leaving You" is a mesmerizing tour de force that utilizes the inherent repetition of club music to its full potential.
Author:
Maxamillion Polo
![Teenage Priest's "Distant Crush" Is the Perfect Soundtrack to Your Afternoon Daydream [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Teenage-priest-ones-to watch_1572464101.jpeg)
Teenage Priest's "Distant Crush" Is the Perfect Soundtrack to Your Afternoon Daydream [Premiere]
October 30, 2019
"The song isn't about a human romance, but maybe just an idea of one, and the ways we would reinvent ourselves for it."
Author:
Precious Kato

Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
Author:
Emily Smith
![Natalie Schlabs Wants You to "Go Outside" (Safely!) [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/NatalieSchlabs1_creditFairlightHubbard - otw_1592339085.jpg)
Natalie Schlabs Wants You to "Go Outside" (Safely!) [Premiere]
June 16, 2020
Natalie Schlabs' new single "Go Outside" is the perfect indie soundtrack to a summer afternoon.
Author:
Lauryn Tauber

Dijon's "Good Luck" Pulls at the Heartstrings and Soothes the Soul
September 30, 2019
Whether it be indie, indie R&B, bedroom soul, or whatever other label one could construct for him, Dijon consistently makes quality music that transcends genres.
Author:
Matthew Rudas

Ryan Woods' 'how i'm feeling' Is an Ode to the Anxieties of Adulthood
January 11, 2021
In his debut EP, Woods combats his own depression, anxiety, and coming-of-age.
Author:
Krista Marina Apardian

Aidan Martin Proves "Good Things Take Time" With Major Label Debut
August 30, 2021
"My past, though painful, is a beautiful part of who I am."
Author:
Jessica Thomas

Let Ray Laurél's "Coconut Perfume" Score Your Summer Fling
July 7, 2022
“I romanticize my life on a daily basis, it’s fun but pretty tiring."
Author:
Dillon Stave

Rayana Jay and DUCKWRTH Experience a Temporary Love in Sensual "Love Me Like"
March 15, 2019
Bay area singer-songwriter Rayana Jay and Los Angeles rapper DUCKWRTH unite northern and southern California in their groovy collaboration.
Author:
Alyssa Yung