From the Site

Ginger Root's 'Nisemono' Is a Euphoric Look at Imposter Syndrome and the Quarter-Life Crisis
September 12, 2022
Ginger Root has managed to find merriment within delicate introspection and sobering surrender.
Author:
Jazmin Kylene

Meet Mousey, the singer-songwriter who defies the restriction of genre
September 11, 2022
"The musical journey of Mousey has been one of consistent rebellion."
Author:
Ash Wallace

Nessa Barrett's "madhouse" Is Pure Dark Pop Perfection
September 10, 2022
"madhouse" marks the first single since the rising dark pop star was admitted earlier this year.
Author:
Jazmin Kylene

Alexander 23 Draws a Masterpiece While Answering Rapid-Fire Questions
September 8, 2022
Sit down with rising star for a quick drawing ❤️
Author:
Ruby Scott

BLACKSTARKIDS and beabadoobee Manifest a Technicolor NYC With "CYBERKISS 2 U*"
September 8, 2022
"CYBERKISS 2 U*" is a genre-bending earworm that captures the overwhelming spectacle and unrestrained joy of New York.
Author:
Alessandra Rincon
ESHAAN on The Future, Spontaneity and Amplifying His Act
September 8, 2022
“For me the only rule that I have is to make sure that the show is as fun and exciting as can be”.
Author:
Jessica Magtalas
Issue 01: School's Out!
September 7, 2022
Our very first zine, featuring Lexi Jayde, ericdoa, Thomas Headon, Riovaz, and more.
Author:
Ones To Watch Staff

merci, mercy Dances Through the Heartbreak in "Into You"
September 7, 2022
“Into You” playfully balances melancholy lyrics with contagiously danceable melodies.
Author:
Michelle Dalarossa
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Author:
DJ Connor

Arden Jones Evokes an Endless Summer With 'age tape 8'
September 6, 2022
'age tap 8' makes it feel like summer is just beginning.
Author:
Dillon Stave

Brother. Drop Cryptic New Visuals for "EZ"
March 19, 2021
Indie/alt band Brother. have just unveiled their video for their latest single "EZ."
Author:
Joe Beer

Nightshifts Unveils His Cosmic New Single "Tunnel Vision"
May 7, 2021
"Tunnel Vision" gently comes in like a summer breeze, full of life and buoyancy.
Author:
Joe Beer

Elise Eriksen Shows Endless Potential on Her Debut EP 'Golden Boy'
June 29, 2021
<i>Golden Boy</i> sees the budding pop starlet take an impressive step forward.
Author:
Tyler Borland

Krooked Tongue Release Enigmatic Debut EP "No Vacancy Hotel"
February 18, 2022
In the wake of the pandemic, the band spent the last year creating an attention-grabbing rock record.
Author:
Alessandra Rincon
![Experience the Raw and Whimsical Honesty of Albon's "14 For The Hell Of It" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/albon-ones-to-watch_1580402842.jpg)
Experience the Raw and Whimsical Honesty of Albon's "14 For The Hell Of It" [Premiere]
January 30, 2020
Albon feels like a wily collaboration between Modest Mouse and (Sandy) Alex G.
Author:
Mike Olinger

The Aces, BENEE, Joesef, and More Artists You Should Listen to Now | #NowWatching
July 17, 2020
The Best New Music Playlist from Ones to Watch.
Author:
Malc.

Moontower's "Hit the Lights" Is an Uplifting Banger
September 2, 2020
Want some good boy band fun and a pop song that'll get you and your friends off your feet? Look no further.
Author:
Lexi Vaganos

Michi Finds Solace on "Escondida"
September 4, 2020
Documenting her own self-discovery journey, Michi crafted a masterpiece that celebrates isolation.
Author:
Rachael Jansky

BK Rockstar Brings High Energy and Intensity on His New Single
December 4, 2020
17-year-old, BK Rockstar is the newest artist out of New York to push boundaries with a new style and new sound.
Author:
Tyler Borland

KOAD Emanates Creative Energy on His Debut "pots n' pans"
March 25, 2021
The self-described rapper, singer, and "magician" known as KOAD makes his debut this month with "pots n' pans."
Author:
Carter Fife