From the Site

Tkay Maidza's 'Last Year Was Weird, Vol. 2' Is an Exquisite and Striking Balancing Act
August 7, 2020
In her sophomore mixtape, Maidza proves herself essential listening.
Author:
Ruby Scott

Tai Verdes Is No Longer "Stuck in the Middle"
August 4, 2020
Verdes is the latest artist to turn a chance moment on TikTok into a catalyst for viral success.
Author:
Krista Marina Apardian

Kabwasa Announces His Debut Album with the Retro "You Gon See"
August 3, 2020
Vintage aesthetics paired with cutting edge flows and ideas, Kabwasa makes a statement with his single "You Gon See."
Author:
Tyler Borland
![BabyJake Wants His New Music to Bring Him Closer to His Fans [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/babyjake - otw1_1596221704.jpg)
BabyJake Wants His New Music to Bring Him Closer to His Fans [Q&A]
July 31, 2020
We were honored to sit down with this growing star and learn more about where he came from, and his future plans with music.
Author:
Joey Legittino
![Almondmilkhunni's "damnboy" Video Is a Femme Fatale-Driven Joyride Through the Desert [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/almondmilkhunni-damnboy_1596203884.jpg)
Almondmilkhunni's "damnboy" Video Is a Femme Fatale-Driven Joyride Through the Desert [Premiere]
July 31, 2020
Almondmilkhunni channels less Bonnie & Clyde and more Bonnie & Bonnie.
Author:
Ruby Scott

"Something of Myself" is Peter Fenn's Self-Reflective Reminder To Keep Chasing Your Aspirations
July 30, 2020
The self-produced singer/songwriter, Peter Fenn, is back at it with yet another memorable single.
Author:
Joey Legittino

Harry Strange Masters the Art of the Queer Love Story on 'Something, Hold On'
July 30, 2020
Harry Strange's latest work, 'Something, Hold On,' perfectly captures love and growing up queer.
Author:
Kristin Robinson

Maasho Reaches New Heights With "BIGSHOT!"
July 28, 2020
Looking for a new, cool, and easy summertime song to add to your playlist? Let it be "BIGSHOT! (feat. Sonny Miles)" by the young and budding artist, Maasho.
Author:
Lexi Vaganos

keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Author:
Maxamillion Polo

Surfaces Is Quite Possibly the Most Optimistic & Eclectic Indie-Pop Duo To Date
August 26, 2019
Now that Surfaces has two impressive, self-produced albums and a sold-out nationwide tour under their belt, there's no denying that this carefree duo will succeed.
Author:
Alissa Arunarsirakul

If You Love Erykah Badu, These Are 8 Ones to Know
February 26, 2019
Happy Birthday to the undisputed queen of neo-soul!
Author:
Alissa Arunarsirakul

Q Explores Loves and Intimacy in the Otherworldly "Take Me Where Your Heart Is"
October 9, 2020
Q's latest neo-soul stunner belongs on the <i>Euphoria</i> season two soundtrack.
Author:
Ruby Scott
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KiNG MALA Says Fuck Fuck Boys on "Golden Retriever Boy"
October 29, 2021
"It's about betrayal and watching someone fall from the pedestal you put them on. It's also about fuck boys... fuck fuck boys."
Author:
Joe Beer

Jenevieve's "Baby Powder" Is Made For Those Late, Sultry Nights
March 25, 2020
Goofy, cool, and effortlessly beautiful all in one fell swoop
Author:
Emily Smith

UMI's "Sukidakara" Is a Japanese-Sung Twist on R&B the World Needs to Hear
October 16, 2019
UMI embraces her multicultural identity in a bedroom R&B track that plays out like a dream.
Author:
Matthew Rudas

UMI's "Love Affair" Is a Masterful Blend of Identity Struggles, Love, and Anime
October 9, 2019
UMI has delivered everything we didn't know we needed.
Author:
Matthew Rudas

Arlo Parks' "Eugene" Is a Strikingly Confessional Diary Entry
February 12, 2020
Parks "explores the agony, jealousy, and confusion that comes to light when the lines between platonic and romantic love blur."
Author:
Krista Marina Apardian
![Meet Choker, the Most Underrated Rising Artist of 2019 [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/choker-ones-to-watch-2.jpg)
Meet Choker, the Most Underrated Rising Artist of 2019 [NEW ARTIST DISCOVERY]
March 19, 2019
Though his vocals are often likened to Frank Ocean, Choker deserves to be discussed as a storm of his own.
Author:
Anna Scholfield