From the Site

Kenny Mason Plays By His Own Rules in the Unshakable 'Angelic Hoodrat'
April 16, 2020
In his impeccable debut album, the West Atlanta rapper steps not only out of his comfort zone but the traditional rules of hip-hop.
Author:
Tyler Borland

LASTMONDAY Turned Chaos Into Pandemic Productivity in Wild "Audemars" Video
April 15, 2020
Dominican artist LASTMONDAY is breathing fresh life into the reggaeton.
Author:
Malc

Hip-Hop Is Under Construction, and Freddie Dredd Is Rebuilding It
April 15, 2020
Dredd has Gen Z under his spell.
Author:
Emily Bird

MASN Enlists Trippie Redd For the "Psycho!" Remix
April 14, 2020
MASN and his breakout single are blowing up.
Author:
Emily Smith

Torrentiiial Is the Hawaiian Hip-Hop Artist You Need to Keep on Your Radar
April 14, 2020
Torrentiiial makes putting together high-quality music seem easy.
Author:
Tyler Borland

CHLOBOCOP and Lee Scott's "BELL ME BACK" Is Nothing Short of Intoxicating
April 13, 2020
CHLOBOCOP is ready to dominate the rap game.
Author:
Maxamillion Polo

RMR Switches Gears to Deliver the Tragic Story of "DEALER"
April 10, 2020
The enigmatic viral artist is back.
Author:
Maxamillion Polo

Zaia Has an Ominous and Funk-Fueled Vision For Atlanta Rap
April 7, 2020
Zaia is conveying complex ideas in infectious refrains and melodies.
Author:
Tyler Borland
![Relive Tour Life With These BTS Photos of Marc E. Bassy's 'PMD' Tour [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marc-e-bassy-tour-6_1586277615.jpg)
Relive Tour Life With These BTS Photos of Marc E. Bassy's 'PMD' Tour [Tour Diary]
April 7, 2020
Relive concerts, life on the road, and going outside with these 14 photos of Bassy's 'PMD' tour.
Author:
Maxamillion Polo

Peach Tree Rascals Try to Find Their Way Through a Terrible Day in "Things Won't Go My Way"
March 30, 2020
"In the end, we're all just trying our best and it's about acknowledging that."
Author:
Jessica Thomas

Sueco the Child Shows Us His Search History and "Interesting White Guys" | Show & Tell
September 26, 2019
The viral phoenomom, who dethroned Lil Nas X's "Old Town Road" on TikTok, swings by the Ones To Watch classroom for a show and tell presentation.
Author:
Maxamillion Polo

whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice
April 29, 2020
whiterosemoxie jumps between genres without ever expensing or sacrificing quality.
Author:
Tyler Borland

Peach Tree Rascals Try to Find Their Way Through a Terrible Day in "Things Won't Go My Way"
March 30, 2020
"In the end, we're all just trying our best and it's about acknowledging that."
Author:
Jessica Thomas

Kota the Friend Shares a Piece of Himself on "Dear Fear"
January 10, 2022
Kota flawlessly spits timeless advice and hard-hitting, life-learned lessons.
Author:
Nathan Ahamed
$NOT Makes His Formal Debut as Gen Z's Rap Star With '- Tragedy +'
March 9, 2020
$NOT's hypnotic sound has the power to capture a generation.
Author:
Emily Bird

The Dismissal of Lil Nas X's "Old Town Road" as Country Speaks to a Larger Issue in Music
March 30, 2019
This is bigger than a country music problem; this is a music problem.
Author:
Maxamillion Polo

Boslen Sees Nothing but "VULTURES" on New Single
April 22, 2020
"VULTURES" is a glimpse into Boslen's world, a small sliver of what the rapper is seeing, feeling, and experiencing.
Author:
Chuck Ramos

Pell Raps His Way to Self-Love in One-Take "Bitch Ass" Video
April 26, 2019
"I wanted more raw and focused energy so that people could hear the words and have to watch me say them."
Author:
Alissa Arunarsirakul

From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
Author:
Emily Bird

boyband Enlists Billy Martin of Good Charlotte for "Death Note"
January 30, 2020
The debut single from boyband is a worthy contender for Top 10 anime openings.
Author:
Maxamillion Polo