From the Site
again&again Delivers an Irresistible Vibe on "baby"
June 1, 2021
The breakneck pacing at which again&again embraces their rotating spotlight.
Author:
Maxamillion Polo

kxvg Breaks Free and Soars to New Heights on 'cloudburst*' EP
May 24, 2021
Inspired by themes of youth, discovery, love, and loss, kxvg delivers a collection of futuristic bangers.
Author:
Carter Fife
![New Zealand's PollyHill Is Taking Back Space For Female Rappers [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/polyhill-ones-to-watch_1621299402.jpeg)
New Zealand's PollyHill Is Taking Back Space For Female Rappers [Q&A]
May 13, 2021
It's only been about a year or so since PollyHill has really taken her shot at music and she's hit the bullseye dead-on.
Author:
Max Tetlow

Marcellus Juvann Delivers Introspective and Incendiary Flows on "HARDHEADED"
May 7, 2021
Projects like <i>HARDHEADED</i> are an important reminder that up-and-coming artists like Juvann are the true backbone of the hip-hop sphere.
Author:
Carter Fife

Brevin Kim Delivers a Raw Intensity to New Single "Naples"
May 7, 2021
"Naples" sees Brevin Kim synthesizing brooding pop music with hard-hitting hip-hop percussion.
Author:
Carter Fife

Kyle Dion and Kari Faux Are Effortlessly Charismatic on "PURR"
April 30, 2021
Over a bouncy and experimental R&B cut, Dion and Faux truly embody the subtle art of the perfect collaboration.
Author:
Tyler Borland

Adam Pastel Returns on the Dreamlike "WISH FOR"
April 28, 2021
"WISH FOR" is a song made for white boy summer.
Author:
Tyler Borland

Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"
April 28, 2021
Ominous, dejected, and introspective, "TELL ME YOU'RE SORRY" recounts a toxic relationship in undeniably raw fashion.
Author:
Tyler Borland
![Kenny Mason Is Aiming to Become the Biggest Artist in the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kenny-mason-angelic-hoodrat-supercut-interview_1618553645.png)
Kenny Mason Is Aiming to Become the Biggest Artist in the World [Q&A]
April 16, 2021
"I'm going to be me and like what I like regardless of who is and isn't surprised, it's not going to change my life."
Author:
Carter Fife
![Akinyemi Dives Deep in the Self-Reflective "Seaworld" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/akinyemi-ones-to-watch-2_1569426650.jpeg)
Akinyemi Dives Deep in the Self-Reflective "Seaworld" [PREMIERE]
September 25, 2019
"It's a song for the outcast, for the introvert, for the person who needs some time to spend by themselves and pursue their dreams."
Author:
Maxamillion Polo

IDK Trades Agony For Affection on 'USEE4YOURSELF'
July 9, 2021
<i>USEE4YOURSELF</i> stands as an exercise of painstaking emotional catharsis from one of music's most promising artists.
Author:
Carter Fife

Don't Hit My Line. I'm Listening to redveil's "04"
November 23, 2021
hey, babe wake up. new redveil just dropped.
Author:
Carter Fife

Kota The Friend and Statik Selektah Make a Run For Album of the Year Contender With 'To Kill A Sunrise'
March 31, 2021
Over 34 minutes of classic mixes that only an East Coast legend could provide, Kota refuses to hold back.
Author:
Carter Fife

Khi Infinite's Debut Album 'Take What You Need' Is a Limitless Take on Hip-Hop
October 12, 2021
Khi's debut pulls from disparate and far-ranging soundscapes, ranging from alternative rock to beach pop.
Author:
Carter Fife

Shygirl and slowthai Deliver a Hyperpop-Fueled Sex-Positive Anthem on "BDE"
July 6, 2021
Both of them revel in the literal BDE of "BDE."
Author:
Carter Fife

Tahj Keeton's 'SARF' is a Risky and Psychedelic Rap Album Unlike Its Contemporaries
August 11, 2020
Tahj Keeton's SARF s aggressive, grungy and versatile.
Author:
Tyler Borland

Marco Luka Has No Ceilings on "pretty little lies"
April 5, 2021
"pretty little lies" has an inescapable bounce to it that will likely get stuck in your head for hours to come.
Author:
Tyler Borland

Baby Keem Makes His Case For Album of the Year With 'The Melodic Blue'
September 10, 2021
One of hip-hop's most anticipated projects is finally here.
Author:
Carter Fife

GOON DES GARCONS* Links With Cuco For the Cinematic "A24"
May 4, 2020
The ode to the cult indie film studio is intoxicating from start to finish.
Author:
Maxamillion Polo