From the Site
ROLE MODEL Has a Rapturous Message "for the people in the back"
May 27, 2020
No one does it quite like ROLE MODEL.
4EVR MICHAEL Uniquely Bridges Pop and Trap on His Debut, "NORTHFACE"
May 26, 2020
On "NORTHFACE," 4EVR MICHAEL pushes boundaries and builds upon his foundation by incorporating pop elements in new and exciting ways.
BabyJake is "MadHappySad" About You
May 26, 2020
"It's about the feelings that come up when you're with someone who's probably not the right person for you, and they just make you feel all these emotions at the same time. MadHappySad."
![Gia Woods on Finding Her Identity Through Music [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Gai Woods-otw_1590177801.jpg)
Gia Woods on Finding Her Identity Through Music [Q&A]
May 22, 2020
We were fortunate enough to get to know Gia Woods a little better with the release of her brand new single, "Naive". From what she's been up to during quarantine, to her experience with The Calvin Klein Pride campaign, she let us into her amazing life.
![AIRPORTS Asks If "U FEEL IT 2" on Sultry New Single [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/airports - otw_1590069408.jpg)
AIRPORTS Asks If "U FEEL IT 2" on Sultry New Single [PREMIERE]
May 21, 2020
"Through intricate, sleek production and layered, sensuous vocals, "U FEEL IT 2" emits a chilling and utopian ambiance."
yeule Toes the Line Between Realism and Escapism
May 20, 2020
yeule's music seamlessly drifts between the tangible world and cyberspace.
Curtis Waters Brings Worldly Whimsy to "Stunnin"
May 20, 2020
"'Stunnin' is a groovy lighthearted bop"
50Landing Creates His Own Futuristic Pop Lane on "please don't wait"
May 19, 2020
"50Landing effortlessly incorporates traditional pop styles with the production and song structure of the future."
Maisie Peters' "The List" Is a Heartfelt Display of Vulnerability and Self-Love
May 15, 2020
"It's about liking yourself, even in moments when you really really don't like yourself."
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
kmoe's Unconventional Style Makes "flutter" a Must Listen
October 9, 2020
"flutter" is a pop ballad with an electronic instrumental and a climactic build to a glitchy outro.
Maisie Peters Has All the Makings of Tomorrow's Breakout Pop Star on "Psycho"
July 1, 2021
"Psycho" sees Peters transform from wear-your-heart-on-your-sleeve hopeless romantic to a veritable radio-ready star.
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
![lemin. - "New Friend" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lemin-ones-to-watch.gif)
lemin. - "New Friend" [Live + Interview] | Northside Sessions
February 6, 2019
It has been quite some time since we have heard a voice as entrancing as lemin.'s.
![NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nombe-heels-video-chromatopia_1583874695.jpeg)
NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]
March 10, 2020
NoMBe unveils the visual for the latest single from his highly-anticipated album.
No Rome and Bearface Take a Late-Night Drive in "1:45AM"
August 3, 2020
The striking collaboration captures the boundless feeling of bright lights and night skylines pass you by at a mile a minute.
![Theo Kandel's "Anaconda Hearts" Is a Striking Portrait of a Broken Relationship [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/theo-kandel-anaconda-hearts_1622142691.JPEG)
Theo Kandel's "Anaconda Hearts" Is a Striking Portrait of a Broken Relationship [Premiere]
May 27, 2021
Kandel gives a whole new meaning to being the snake in a relationship.
Will the Gossip Girl Reboot Soundtrack Live Up to the Original's Absolutely Wild One?
July 7, 2021
These are the sort of questions that keep me up at night.
![Celine Del Carmen Makes a Royal Debut With "Purple" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/celine-del-carmen-purple_1636736518.jpeg)
Celine Del Carmen Makes a Royal Debut With "Purple" [Premiere]
November 12, 2021
"Purple" is a song about Celine owning her voice, choices, and settling into the best version of herself.
Dayglow Wants You To Dive Into The "Deep End"
August 18, 2022
"I was just using my imagination and trying to make something that felt good and free."