From the Site
Ashnikko and Grimes Deliver a Genre-Pushing Hybrid With "Cry"
June 17, 2020
"Cry" leverages its avant-garde stars to their fullest.
Ashe and Niall Horan Reimagine Her Breakout Hit "Moral of the Story"
June 17, 2020
"There's only a few humans I trust with my music and I feel lucky Niall's become one of those people."
Sedona Paves Their Own Vulnerable Pop Rock Lane on "Soft Machine"
June 16, 2020
The Brooklyn-based band, Sedona, is able to captivate listeners on every track through grand production that pushes indie-pop in a more nostalgic rock direction.
Liza Anne Unleashes Her Inner Empath On "I Wanna Be There"
June 15, 2020
Liza Anne's take on mental health and self-awareness is a bright one. In her latest single, "I Wanna Be There", the Nashville native turns her own struggles into vivid soundscapes with intense lyrical depth.
![Milq's "Summer Again" Transports You Directly to the 80′s [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/milq-otw_1591052389.jpg)
Milq's "Summer Again" Transports You Directly to the 80′s [Premiere]
June 1, 2020
"Summer Again" is a song straight out of an 80's summer romance film.
BINNY Tries to Resist the Lure in Hypnotic New Single "Retrograde"
June 1, 2020
With inspiration hailing from Mariah Carey, to Drake, and everything in between, BINNY incorporates elements from his favorite R&B artists and love for strong female singers to formulate a potent sound, oozing with charisma and sass.
Winona Oak Links With Robin Schulz For the Soaring and Brooding "Oxygen"
May 29, 2020
"Oxygen" is the sort of heart-racing pop smash that has us all the more excited to experience live music once again.
![Sirens of Lesbos Take Us on a Mental Journey With "How Many Miles" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sirens of Lesbos - otw_1590694901.jpg)
Sirens of Lesbos Take Us on a Mental Journey With "How Many Miles" [Premiere]
May 28, 2020
"How Many Miles" is the perfect soundtrack for your mental journey; a glimpse of heeded optimism with vibrant, visual lyrics and a retro melange of family sitcom sounds that make you want to start out on a journey despite the limitations.
![Roman Rouge's "The Other Me" is Thought-Provoking and Evocative [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Roman Rouge - otw_1590686704.jpg)
Roman Rouge's "The Other Me" is Thought-Provoking and Evocative [Premiere]
May 28, 2020
Ethereal harmonies, funk-fueled basslines, and seductive melodies give us the 90's R&B feels from "The Other Me"
![Emma Charles Has Some Valid Questions About Friendship on "25″ [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma Charles - otw_1590701832.jpg)
Emma Charles Has Some Valid Questions About Friendship on "25″ [Premiere]
May 28, 2020
From the piano hiding in the background of the song, to the drum production, every element of this song complements each other to near perfection. Emma Charles' "25" is a blast from the past, and we're here for it.
PinkPantheress and Willow's "Where you are" Is a Melancholic Dream Come True
April 27, 2022
The long-awaited viral TikTok tease is finally here.
TRACES & TYLERxCORDY Brace You For A Lonely Night
March 25, 2020
TRACES + TYLERxCORDY dropped something to make us feel a bit better about being alone.
![NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nombe-heels-video-chromatopia_1583874695.jpeg)
NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]
March 10, 2020
NoMBe unveils the visual for the latest single from his highly-anticipated album.
![Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordan-tariff-ones-to-watch-2.jpeg)
Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]
January 9, 2019
"We wanted it to look and feel isolating, the way a lot of us feel in tough times of our lives. But ultimately strong and ready to take on whatever lies ahead."
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Theo Kandel's "Anaconda Hearts" Is a Striking Portrait of a Broken Relationship [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/theo-kandel-anaconda-hearts_1622142691.JPEG)
Theo Kandel's "Anaconda Hearts" Is a Striking Portrait of a Broken Relationship [Premiere]
May 27, 2021
Kandel gives a whole new meaning to being the snake in a relationship.
![Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-alexa-hit-and-run-interview_1644426779.jpeg)
Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]
February 9, 2022
Only two songs into her career and Sophia has all the hallmarks of a seasoned pop veteran.
Nick Vyner's "Flood" Is a Deluge of Catharsis
May 12, 2022
For Vyner, writing about sadness can be atmospheric, momentous and, in a weird way, feel happy.
Ordinary Child Pushes Pop Boundaries With Introspective and Emotive Songwriting
May 6, 2020
Ordinary Child reinvents his past ideas to make "Someday" his strongest single to date.