From the Site
Emei Is Perfectly Okay With Never Being “That Girl”
July 18, 2022
Emei accepts herself, flaws and all, in a pop-punk tour de force.
Ella Jane is Unapologetically, Authentically Herself in “Party Trick”
July 14, 2022
"'Party Trick' reminded me just why I write songs."
merci, mercy's "Black Cloud" Has an Infectious Silver Lining
July 12, 2022
Ironically enough, "Black Cloud" could end up being your song of the summer.
rei brown Is a Born Anew in the Stellar ‘Xeno’
July 11, 2022
Xeno feels like the crystallization of a lifetime of artistic intent.
Cuco's "Aura" Is a Hypnotic Bilingual Love Letter
July 11, 2022
"Aura" captures the magic of a love so powerful that it simply can’t be expressed in a single language.
renforshort Holds Nothing Back in Heartfelt Debut Album 'dear amelia'
July 8, 2022
dear amelia is a testament to the promise of Gen Z’s genre-effacing pop.
LATENIGHTJIGGY's "Nela" Is a Sultry Tune Made For the Dancefloor
July 6, 2022
"Nela" is a statement to his peer group that he can both steer and stir the pot.
Maya Hawke's “Thérèse” Is a Tranquil Portrait of Fleeting Magic
July 6, 2022
The Stranger Things star offers up a serene reflection ahead of the release of her sophomore album.
Men I Trust's "Hard to Let Go" Is a Sonic Ride Through Sweet Despair
July 1, 2022
It’s understood that if it’s Men I Trust, it’s painfully good.
Meet EASHA, the Stanford Student Crafting Blissful Bedroom Pop
June 30, 2022
EASHA is the artist we’re craving right now, ripping pages out of all of our journals and setting our secrets free.
![Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/royls-ones-to-watch_1564670484.jpg)
Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]
August 1, 2019
Ones To Watch is honored to premiere the second single from burgeoning pop band, Rà˜YLS.
THEO's 'C-SIDES' Is an Easygoing Display of Relatable Songwriting
November 25, 2020
THEO continues to experiment and hone his songwriting on his debut EP 'C-SIDES.'
Honeyboys Return with the Optimistic Anthem "Davinci"
January 15, 2021
On their newest single "Davinci", Honeyboys return to deliver the perfect track to alleviate wintertime malaise.
Benjy Ali Boasts Soulful Vocals on the Reassuring "ALRIGHT"
January 29, 2021
Singer, songwriter, and, producer Benjy Ali demands attention with his soulful delivery and introspective songwriting.
![Mindy Explores Violence and Healing in "Am I Alive" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mindy-am-i-alive_1622037612.jpg)
Mindy Explores Violence and Healing in "Am I Alive" Video [Premiere]
May 26, 2021
"'Am I Alive' is about my struggles with violence and the relentless cycles of murder, pain, and healing."
Charlie Powers Wears His Heart on His Sleeve on "Alone With Myself"
September 8, 2021
"Alone with Myself" is a contemplative demonstration of Powers' musical confidence.
Kacey Musgraves' 'star-crossed' Is More Than a Break-Up Album
September 23, 2021
This is an album about heartbreak and loneliness, growth and change.
Holly Humberstone Attempts to Find a Place to Call Home on "London Is Lonely"
January 25, 2022
"I kind of lost myself in the city. I didn't exactly know who I was anymore."
![Gabrielle Current Muses on Love and Loss in the Timeless "If I Fall" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Gabrielle-Current-if-i-fall_1619628394.jpg)
Gabrielle Current Muses on Love and Loss in the Timeless "If I Fall" [Premiere]
April 28, 2021
"With this song, I wanted to capture how loss gave me a new understanding of myself."
![Hanne Mjà¸en Displays a Restrained Pop Grace on "Too Tired" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hanne-mjoen-too-tired_1625158866.jpeg)
Hanne Mjà¸en Displays a Restrained Pop Grace on "Too Tired" [Premiere]
July 1, 2021
"Too Tired" is an infectious pop slowburn with all the power of an impassioned, striking ballad.