From the Site
Emei Is Perfectly Okay With Never Being “That Girl”
July 18, 2022
Emei accepts herself, flaws and all, in a pop-punk tour de force.
Ella Jane is Unapologetically, Authentically Herself in “Party Trick”
July 14, 2022
"'Party Trick' reminded me just why I write songs."
merci, mercy's "Black Cloud" Has an Infectious Silver Lining
July 12, 2022
Ironically enough, "Black Cloud" could end up being your song of the summer.
rei brown Is a Born Anew in the Stellar ‘Xeno’
July 11, 2022
Xeno feels like the crystallization of a lifetime of artistic intent.
Cuco's "Aura" Is a Hypnotic Bilingual Love Letter
July 11, 2022
"Aura" captures the magic of a love so powerful that it simply can’t be expressed in a single language.
renforshort Holds Nothing Back in Heartfelt Debut Album 'dear amelia'
July 8, 2022
dear amelia is a testament to the promise of Gen Z’s genre-effacing pop.
LATENIGHTJIGGY's "Nela" Is a Sultry Tune Made For the Dancefloor
July 6, 2022
"Nela" is a statement to his peer group that he can both steer and stir the pot.
Maya Hawke's “Thérèse” Is a Tranquil Portrait of Fleeting Magic
July 6, 2022
The Stranger Things star offers up a serene reflection ahead of the release of her sophomore album.
Men I Trust's "Hard to Let Go" Is a Sonic Ride Through Sweet Despair
July 1, 2022
It’s understood that if it’s Men I Trust, it’s painfully good.
Meet EASHA, the Stanford Student Crafting Blissful Bedroom Pop
June 30, 2022
EASHA is the artist we’re craving right now, ripping pages out of all of our journals and setting our secrets free.
![Pop Star Carly Rose Is Making a Break for the Industry with Her "getaway car" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/carly-rose-ones-to-watch-smaller_1569974445.jpeg)
Pop Star Carly Rose Is Making a Break for the Industry with Her "getaway car" [PREMIERE]
October 1, 2019
Carly Rose is back and changing the game with another charming single, "getaway car."
![Ayoni Sets the Ultimate Mood in "Rap Songs" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayoni-ones-to-watch_1574266363.jpeg)
Ayoni Sets the Ultimate Mood in "Rap Songs" Video [Premiere]
November 20, 2019
Ayoni's latest music video emanates a mystic energy.
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
August 5, 2019
Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
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Ben Kessler and Lizzy McAlpine Paint a Picture of Pure Emotion on "False Art"
October 19, 2020
With what may be his most impressive release to date, Ben Kessler is back with "False Art" featuring Lizzy McAlpine.
![Enter Billy Lemos' World of 'Wonder' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/billy_lemos2-tw_1604961109.jpg)
Enter Billy Lemos' World of 'Wonder' [Q&A]
November 9, 2020
Billy Lemos is building a unique world of alternative pop. Welcome.
How Brye Made a Sour Situation Extra Sweet
October 14, 2020
Brye is the latest artist whose homemade musings are blowing up thanks to Tik Tok.
MASN's "Don't Talk" Is Reminder We're All Just Trying to Figure Out Life
July 16, 2021
'Don't Talk' shows what it's like to not be able to vocalize your feelings because of how difficult it is being vulnerable."
![Leah Kate Holds Nothing Back on "F U Anthem" Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leah-kate-f-u-anthem_1633624303.jpeg)
Leah Kate Holds Nothing Back on "F U Anthem" Visual [Premiere]
October 7, 2021
Kate's latest is the ultimate anthem for moving on but not forgetting.
Blu DeTiger Exudes an Infectious Confidence on "Blondes"
November 16, 2021
The new single from the bass playing machine arrives alongside her signing to Capitol Records.