From the Site
 
        
    
    NoMBe Tackles Toxic Masculinity in the Cosmic "Boys Don't Cry"
                            April 27, 2021
            
                            "Boys Don't Cry" floats though as if unbound by gravity, weightless and carefree in its effervescent daydream.
            
        
                    
                Author:
    Ruby Scott
                
        
                    
        
     
        
    
    Cody Lovaas Lays It All on the Line in the Emotionally-Charged "Rocket"
                            April 26, 2021
            
                            Lovaas' smooth pop music perfectly balances confessional lyrics and infectious melodies
            
        
                    
                Author:
    Alexis Vaganos
                
        
                    
        
     
        
    
    papichuloteej's "Boyfriend" Is an Instant Earworm
                            April 23, 2021
            
                            "Boyfriend" is a song designed to be played on replay.
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
     
        
    
    DWLLRS Return With the Effortlessly Infectious "Fiction"
                            April 22, 2021
            
                            With a massive TikTok audience and a cosign from Justin Bieber, DWLLRS are on the cusp of a breakthrough moment. 
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
    ![George Eve's  "I Don't Mind" Is Raw, Simple Bliss [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-eve-i-dont-mind_1619106813.jpg) 
        
    
    George Eve's "I Don't Mind" Is Raw, Simple Bliss [Premiere]
                            April 22, 2021
            
                            "I Don't Mind" is an easygoing and impeccable vibe from start to finish.
            
        
                    
                Author:
    Alexis Vaganos
                
        
                    
        
     
        
    
    Hugo Ronen Makes a Name For Himself in Debut EP 'The Sol Demos'
                            April 20, 2021
            
                            The <i>Sol Demos</i> is the perfect introduction to what makes the newcomer so magnetic.
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
    ![Yuki Dreams Again's  "Pretty Face" Is a Mantra For Post-Pandemic Dating  [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yuki-dreams-again-pretty-face_1618935415.jpg) 
        
    
    Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]
                            April 20, 2021
            
                            In his latest single, Yuki Dreams Again proclaims there's more to life than a "Pretty Face."
            
        
                    
                Author:
    DJ Connor
                
        
                    
        
     
        
    
    Raegun Releases Her Attention-Grabbing Debut EP 'Cherry Blossom Blooms'
                            April 19, 2021
            
                            In <i>Cherry Blossom Blooms</i>, Raegun is able to fit a wide range of ideas and sounds into a short but sweet runtime
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
    ![almost monday Crafts the Perfect Summer Song With "hailey beebs" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/almost-monday-hailey-beebs_1618596452.jpeg) 
        
    
    almost monday Crafts the Perfect Summer Song With "hailey beebs" [Q&A]
                            April 16, 2021
            
                            Never overly complicated and effortlessly cool, there's something inherently liberating about almost monday's music.
            
        
                    
                Author:
    Rachael Jansky
                
        
                    
        
    ![Ali Barter on Letting Go of Perfection [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ali-barter-ones-to-watch_1574200799.jpg) 
        
    
    Ali Barter on Letting Go of Perfection [Q&A]
                            November 19, 2019
            
                            "It's less like we have to hit a quota and more like people are getting bored of just seeing four dudes in a band."
            
        
                    
                Author:
    Tanja Toubro
                
        
                    
        
     
        
    
    min.a Creates a Futuristic Atmosphere in "Tape It Back Together"
                            May 1, 2020
            
                            min.a is an artist unafraid to constantly reinvent herself.
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
     
        
    
    For mxmtoon, 'dusk' Signals a New Beginning
                            October 5, 2020
            
                            "<i>dusk</i>  is meant to serve as a reminder that life is cyclical."
            
        
                    
                Author:
    Ruby Scott
                
        
                    
        
     
        
    
    Sam.Sts Steps Into His Own in "Only One I Know"
                            October 15, 2020
            
                            Sam.Sts captures a sound and feeling that is simultaneously wistful and heavenly. 
            
        
                    
                Author:
    Ruby Scott
                
        
                    
        
     
        
    
    Elijah Waters Hits His Creative Stride on New Single "Grey"
                            August 20, 2021
            
                            "Grey" is Elijah Waters at his best.
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
    ![Hazey Eyes and Moli Tackle Losing Yourself in the Soaring "Hungover You"   [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hazey-eyes-ones-to-watch-2.jpeg) 
        
    
    Hazey Eyes and Moli Tackle Losing Yourself in the Soaring "Hungover You" [PREMIERE]
                            January 30, 2019
            
                            Sentimental, Hypnotic, and Dance-Inducing. This is Hazey Eyes at his finest.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
                            February 1, 2019
            
                            Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Ginette Claudette Is On To Something with Alluring "Slow Up" Video  [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg) 
        
    
    Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
                            February 13, 2019
            
                            "It's no secret a lot of my influence comes from '90s R&B."
            
        
                    
                Author:
    Anna Scholfield
                
        
                    
        
    ![James Droll's "Cut My Teeth" Is a Soulful & Cathartic Assessment on Love [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/james-droll-ones-to-watch.jpg) 
        
    
    James Droll's "Cut My Teeth" Is a Soulful & Cathartic Assessment on Love [PREMIERE + Q&A]
                            March 7, 2019
            
                            Droll's discernible ability to create dark pop songs with a comforting hint of optimism is evident in the grappling "Cut My Teeth." 
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Great Good Fine Ok Chooses Love over Fear In "Terrified" with Pell [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ggfo-ones-to-watch.jpg) 
        
    
    Great Good Fine Ok Chooses Love over Fear In "Terrified" with Pell [PREMIERE]
                            April 18, 2019
            
                            Upon the first listen of "Terrified," it's obvious that GGFO is heavily influenced by contrasting elements of synth-pop, funk, and hip-hop. 
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Ash Leone's Latest Visual Has Us  "Hungry" For More [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ash-leone-hungry_1618599680.jpeg)