From the Site

Laufey Tells Us Everything She Knows About Love in Stunning Debut Album
August 30, 2022
Laufey's debut embodies nostalgia, curiosity, fear for the future, and a sense of peace in the unknown.
Author:
Alessandra Rincon

Sól Delivers an Infectious Message to All Her Haters With "Jealous"
August 29, 2022
“Jealous” is a perfectly concocted blend of R&B and dance-pop.
Author:
Jazmin Kylene

ROLE MODEL Is Crushing Hard in “cross your mind”
August 25, 2022
“cross your mind” captures the emotional high that comes hand in hand with intense infatuation.
Author:
Tatum Van Dam

Who Is ericdoa?
August 24, 2022
Meet the genre-evolving rising star whose music has landed in Euphoria and beyond.
Author:
Ruby Scott

Avery Lynch Walks Us Through 'The Kids Table,' Track By Track
August 24, 2022
'The Kids Table' sees the rising singer-songwriter search out new emotional highs and lows.
Author:
Ruby Scott / Avery Lynch

chloe moriondo's "Fruity" Is a Delectable Young Love Anthem
August 22, 2022
“‘Fruity’ and this album in general are going to be a slap in the fucking face!!"
Author:
Dillon Stave

Ruel Tries to Extend a Helping Hand in "You Against Yourself"
August 19, 2022
Ruel pairs complex subject matter with effortlessly infectious pop in his latest outing.
Author:
Dillon Stave

EMELINE Delivers an Irresistible Sex Positive Anthem With "Strut"
August 19, 2022
“I don’t do the walk of shame — I strut.”
Author:
Jazmin Kylene

Dayglow Wants You To Dive Into The "Deep End"
August 18, 2022
"I was just using my imagination and trying to make something that felt good and free."
Author:
Alessandra Rincon

Ambar Lucid Wants You to 'Get Lost in the Music'
June 21, 2021
Lucid's latest arrives as a cosmic escape from the humdrum monotony of any passing moment.
Author:
Maxamillion Polo

flowerkid Bares His Soul on "It's Happening Again"
June 30, 2021
flowerkid presents a vision of mainstream pop as sonic group therapy.
Author:
Maxamillion Polo

Chelsea Collins Bids a Sweet Farewell to a Toxic Ex on "Wish U Hell"
January 26, 2022
"'Wish U Hell' evokes the nostalgic feeling of being nine years old, jumping on my bed, pretending I'm a rockstar."
Author:
Nathan Ahamed
![Tayler Buono Is No Longer Stuck [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tayler Buono press main 1_1594394902.jpg)
Tayler Buono Is No Longer Stuck [Q&A]
July 10, 2020
After her major label debut fell through, Buono turned to the only thing that consistently made sense. Music.
Author:
Paige MacDonald
![Noah Elliott on Shared Trauma, Bon Iver, and Debut Single "Never Feels the Same" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noah-elliott-never-feels-the-same_1596821541.jpg)
Noah Elliott on Shared Trauma, Bon Iver, and Debut Single "Never Feels the Same" [Q&A]
August 7, 2020
We had the pleasure to sit down (virtually) with Elliott to discuss his debut single, quarantine, and the drawbacks of feeling unique.
Author:
Paige MacDonald

Maisie Peters' Sonic Diary Entries Take the World Stage on 'You Signed Up For This'
August 30, 2021
Maisie has a transcendent talent for balancing heartfelt storytelling with a pop star poise well beyond her years.
Author:
Maxamillion Polo

Abby Sage Walks Us Through Her Stunning Debut EP 'Fears of Yours & Mine,' Track By Track
November 12, 2021
Following the trajectory of a relationship from start to finish, <i>Fears of Yours & Mine</i> is a deeply emotional journey.
Author:
Alessandra Rincon

Watch FINNEAS Tumble Through Pastel Purgatory in "I Lost a Friend" Video
June 25, 2019
FINNEAS transforms the loss of a friend into a breathtaking visual affair, shot all in one take.
Author:
Jess Myers

glaive Cements Himself as Hyperpop's Next Star With "eyesore"
November 15, 2020
The 15-year-old artist is already carving out an impressive discography, having released eight songs in 2020 alone.
Author:
Ruby Scott
![Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Imugi-714x396_1606958725.jpg)
Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]
November 16, 2020
Electronic duo Imugi makes the kind of music that's hard to condense into a neat little introductory sentence. We caught up with the pair ahead of their killer set at the very first Ones to Watch showcase to chat collaboration, the good kind of DMs, and the virtue of taking some time out once in a while.
Author:
Georgie Wright