From the Site
Rising UK Star Mimi Webb Shows No Signs of Stopping With "Dumb Love"
June 23, 2021
Webb has a voice sure to stop you dead in your tracks.
beabadoobee Makes Her Stunning Reintroduction With 'Our Extended Play'
June 23, 2021
With her latest EP, beabadoobee doubles down on her new alt-rock-meets-brit-pop persona.
347aidan Presents a Wholly Infectious Double Vision on 'Troubled Memories!'
June 22, 2021
Falling somewhere between emo, hip-hop, and hyperpop, 347aidan's sound is nothing if not intoxicating.
grandson and Jessie Reyez Join Forces For "Rain," Set to Appear on 'The Suicide Squad' Soundtrack
June 22, 2021
"Rain" leverages its stars' distinctive strengths to their fullest.
EMELINE Expects Nothing Less Than "flowers & sex"
June 22, 2021
"What can I say, flowers and sex are a girl's best friend."
Ambar Lucid Wants You to 'Get Lost in the Music'
June 21, 2021
Lucid's latest arrives as a cosmic escape from the humdrum monotony of any passing moment.
Griff's 'One Foot in Front of the Other' Is an Emotional and Sonic Triumph
June 21, 2021
This feels like not just an introduction to Griff but a testament to the mainstream appeal of the rapidly rising UK star.
Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.
Ryan Wright Delivers on the Unapologetic, Cute, and Upfront "Happy Birthday"
June 17, 2021
Wright is no stranger to upfront lyrics, unapologetic callouts, and lighthearted F yous.
![Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lillian-hepler-used-to-it_1623879750.jpg)
Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]
June 16, 2021
"I don't care to put on this picture-perfect human being. I'm more than willing to show my flaws."
ella jane's "Calling Card" Is a Song Three Years in the Making
October 26, 2021
"I think the reason I held onto it all that time was because I was so drawn to the concept of master manipulators and the way they work."
![Witness an Epic Moment of Self-Realization in Mothica's "Love Me Better" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mothica-stream-ones-to-watch_1565971355.jpeg)
Witness an Epic Moment of Self-Realization in Mothica's "Love Me Better" Visual [PREMIERE]
August 16, 2019
"'Love Me Better' started out as a love song about someone else and ended as an anthem for my own self-empowerment."
alextbh Fearlessly Expresses His Sexuality in "No Space"
February 1, 2019
Alex's latest single fuses his typical left-of-center grooviness with sensual pop.
![Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sure-sure-ones-to-watch-2_1561594106.jpeg)
Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]
June 26, 2019
Having received praise from Grizzly Bear and Rostam of Vampire Weekend, you don't want to sleep on this indie genre-bender.
![Ones To Watch Presents: 'Ashe: Mom's First Headline Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ashe-tour-ones-to-watch_1560788114.jpg)
Ones To Watch Presents: 'Ashe: Mom's First Headline Tour' [ANNOUNCEMENT]
June 17, 2019
Tickets will be available Friday, June 21 at 10:00 AM local time!
Conan Gray Is Unsurprisingly Amazing at ASMR and Backflips | Truth or Dare
September 5, 2019
There are no two ways about it - Gray is pop's next big thing.
![Gavin Haley and Yung Pinch Team Up to Deliver a Dose of Summertime in "Tati" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gavin-haley-yung-pinch-tati_1585262268.jpg)
Gavin Haley and Yung Pinch Team Up to Deliver a Dose of Summertime in "Tati" [Premiere]
March 26, 2020
"I don't think I've ever made something that makes you wanna move like this."
Jak Bannon Searches For Change and Happiness in Debut Single "THE TRADE"
April 30, 2020
Rarely does a debut single feel so fleshed-out and pristine.
![Casey Conroy and COASTCITY Deliver a Message of Heartfelt Vulnerability in "Best Shoes" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/casey-conroy-best-shoes_1588694543.jpg)
Casey Conroy and COASTCITY Deliver a Message of Heartfelt Vulnerability in "Best Shoes" [Premiere]
May 5, 2020
"It got to a point where I felt so defeated that I just wanted to run home."
Jelani Aryeh Covers The xx in His Nostalgic Reinterpretation of "Angels"
January 15, 2021
Jelani Aryeh is back and building off this momentum by paying homage to Alternative Pop legends The xx.