From the Site
L Devine Is Born Again on 'Near Life Experience Part Two'
September 23, 2021
L Devine is a pop star in the making.
'Montero' Is Lil Nas X's Portrait on Fire
September 23, 2021
Lil Nas X has the power to shape culture as we know it.
Who Is Peach Tree Rascals?
September 22, 2021
Meet the Bay Area collective with an infectious indie pop sound.
ROLE MODEL Dreams Up an Irresistible Femme Fatale on "death wish"
September 22, 2021
"I wanted to create this intimidating, powerful, female character to represent that desire we have for things we know aren't good for us."
goodboy noah Delivers a Sensual Pop-R&B Stunner With "Hit N' Run"
September 17, 2021
goodboy noah is making waves across TIkTok and more.
Aaron Taos' 'Closure & Campari' Is the Break-up Guidebook You Were Looking For
September 17, 2021
'Closure & Campari' is a proudly pop examination of the aftermath of moving on.
Meet Stef, the Nashville Artist Casting a Spell With Her Dark Pop Sound
September 16, 2021
When it comes to talent, Nashville's Stef is nothing short of a magician.
Who Is Maisie Peters?
September 15, 2021
We rang up Maisie to get to know the artist behind the heartfelt, anthemic music.
![OSTON Holds Up a Literal Mirror to Her Everyday Life in "Sour" Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/oston-sour-video_1631725278.jpeg)
OSTON Holds Up a Literal Mirror to Her Everyday Life in "Sour" Visual [Premiere]
September 15, 2021
The new visual for "Sour" sees Oston opening up about deep-rooted insecurities.
![Phangs Is Searching For the Beauty in Everything [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/phangs-i-love-everything_1631725145.jpeg)
Phangs Is Searching For the Beauty in Everything [Q&A]
September 15, 2021
"Even in the worst times. Even in a pandemic. Even with wild politics. You can find beauty."
Khamari's "The Heat" Is a Vibrant Display of Songwriting and Vocal Ability
August 5, 2020
Few artists have been able to strike such a strong balance between lyrical vulnerability and catchiness as newcomer Khamari.
Your Smith Soundtracks the Best Day of Her Life in "In Between Plans"
July 25, 2019
Driven by effervescent synths and a restless drum beat, this indie anthem mirrors the cathartic experience of shouting into a massive canyon.
Take the Road Less Traveled with Mark Diamond's Synthy "Road"
February 8, 2019
The 25-year-old has been stockpiling radio-ready tracks for our impatient ears, and "Road" is the newest taste of this secret collection.
![Amilli's Soulful Voice Soothes in Suspenseful "Die for You" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Amilli two_1568244126.jpg)
Amilli's Soulful Voice Soothes in Suspenseful "Die for You" Visual [PREMIERE]
September 11, 2019
A sort of crime drama scored by a smooth love song is surely a thrilling twist.
flor Plays Never Have I Ever With White Claw
September 16, 2019
Catch flor on their Ones To Watch - presented tour NOW!
![Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_90ff965510be1169df0a84f9de42a248_ba90a926_540_1568935757_1569011890.jpg)
Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]
September 19, 2019
"We wanted to really capture the emotion of the lyrics and melody both audibly and visually."
Alaina Castillo Reminds Us to Celebrate Staying in With "Tonight"
August 14, 2020
Alaina Castillo is continuing to prove herself as one of the most exciting new talents to emerge within the last year.
contradash Seeks Out Reassurance on "petal pickin'"
August 21, 2020
contradash seeks out reassurance that his feelings aren't one-sided while remaining effortlessly cool and self-confident on "petal pickin'"
Cameron Hardy's " I Thought You Were Lonely" Is Only the Beginning
June 1, 2021
"I knew going into this, I didn't want to half-ass anything."
Kacy Hill Blossoms With Experimental Poise on "Seasons Bloom"
August 30, 2021
Equally invested in the past, present, and future, Hill's songwriting is a testament to the power of endurance.