From the Site
![Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vok-ones-to-watch.jpg)
Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]
January 11, 2019
"'Erase You' is a song about a person who pushed me off the edge to a point when all I wanted to do was to erase them from my life."
Grady and Whethan Provide the Cinematic Score for Hookup Culture in "Only One"
January 11, 2019
"It's the theme music to casual hookup culture, where both parties involved would just rather only put their feet into relationships."
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
LÉON and Grey Join Forces in the Inimitably Infectious "Want You Back"
January 10, 2019
+ Be sure to keep an eye peeled for exciting LÉON announcements to come!
A Miniature Zak Abel Makes for a Great Lover in the Saweetie-Assisted "You Come First" Video
January 10, 2019
Abel returns with a music video that puts to bed any debate at what "You Come First" could have been possibly been alluding to.
Charlotte Cardin's "Drive" Is a Mesmerizing Excursion Worth Taking
January 9, 2019
There is a mystical quality to Charlotte Cardin's jazz-infused pop.
![Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordan-tariff-ones-to-watch-2.jpeg)
Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]
January 9, 2019
"We wanted it to look and feel isolating, the way a lot of us feel in tough times of our lives. But ultimately strong and ready to take on whatever lies ahead."
Freya Ridings - "Lost Without You" | Live From The Rooftop
January 8, 2019
Freya Ridings is a profound London talent with a voice that is impossible to ignore.
Alessia Cara Brings a Heavenly Air to Alec Benjamin's Breakout Hit, "Let Me Down Slowly"
January 8, 2019
The story of Alec Benjamin is an underdog tale nearly too good to be true.
The Faim - "Summer Is a Curse" | All Eyes On
January 4, 2019
Inspired by the likes of Panic! At The Disco & Fall Out Boy, the Australian band makes music that runs the gamut from indie rock to pop punk.
Kllo Breaks a Year-Long Silence With the Wistful "Back To You"
October 16, 2019
After a near calendar year of silence, the return of Kllo is anything but underwhelming.
![Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg)
Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]
January 15, 2019
Tickets will be available Friday, Jan. 18, at 10:00 AM local time!
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
![Alt-Pop Duo Her's Discusses Tourist Stops and Quirky Backstage Moments on US Tour [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Hers-Ones-To-Watch 2.jpeg)
Alt-Pop Duo Her's Discusses Tourist Stops and Quirky Backstage Moments on US Tour [Q&A]
March 19, 2019
Her's left-of-center tunes are attracting listeners around the world.
Rence and Noah Cyrus Exude Palpable Chemistry in "Expensive"
June 21, 2019
21-year-old Rence is fresh out of NYU and ready to further pursue his career as a singer, songwriter, and producer.
ALMA's "Lonely Night" Is Your Go-To Sad Party Song
June 21, 2019
"Lonely Night" by ALMA is, and I can not stress this enough, a certified bop.
mxmtoon's 'the masquerade' Is a Deeply Personal Debut to Lose and Find Yourself in
September 17, 2019
Tucked within the pages of this rhyming diary are the moving, intimate glances into the life of what could be any teenager on the face of this planet.
Alexander 23 - "Sad" (Live) | All Eyes On
October 8, 2019
Alexander 23 is just the thing your playlist needs.
Lauren Sanderson Proves 'Midwest Kids Can Make It Big'
January 14, 2020
'Midwest Kids Can Make It Big' is a nigh-perfect introduction into Lauren Sanderson the artist and person.
![Johan Lenox, Wifisfuneral, and the Suburban Melancholy of "Bad Decisions" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/johan-lenox-bad-decisions_1579280424.png)
Johan Lenox, Wifisfuneral, and the Suburban Melancholy of "Bad Decisions" [Premiere]
January 17, 2020
There is a bewitching quality to the melancholy that runs rampant in Johan Lenox's music.