From the Site
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies
February 9, 2019
At only 19 years old, indie pop singer-songwriter Conan Gray has truly taken the Internet by storm.
Electro-pop Savant Blake Rose Wants to Get "Lost" in Post-Breakup Blues
February 8, 2019
Blake Rose might have just embarked on his musical journey, but he is well on his way to the top.
Take the Road Less Traveled with Mark Diamond's Synthy "Road"
February 8, 2019
The 25-year-old has been stockpiling radio-ready tracks for our impatient ears, and "Road" is the newest taste of this secret collection.
SOAK Finds Humor In Heartbreak with Dreamy Single, "Valentine Shmalentine"
February 8, 2019
"It's a dystopia that I've created in my brain: me on the inside, processed into a pretend location."
Damn Son, Where'd You Find These New Kim Petras, SOPHIE, and lil aaron Collabs
February 7, 2019
f there has ever been a pop pairing the world needed as much in 2019 as Kim Petras and SOPHIE, we have yet to hear it.
Anna of the North Reflects on Self-Love in "Leaning On Myself" Video
February 7, 2019
"I'm very grateful for where I am today. In the end, you only have yourself, you know, and I guess that's ok."
![Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/twin-xl-ones-to-watch.jpg)
Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]
February 7, 2019
"Friends" suggests that we may not be as ostracized as we think we are because most of us are experiencing similar feelings of loneliness.
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
![lemin. - "New Friend" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lemin-ones-to-watch.gif)
lemin. - "New Friend" [Live + Interview] | Northside Sessions
February 6, 2019
It has been quite some time since we have heard a voice as entrancing as lemin.'s.
Omar Apollo's "Go Away" Is a Bittersweet, Aux-Ready Summer Anthem
July 14, 2021
"Go Away" sees Apollo exercising a careful creative approach that somehow levels forward-thinking with nostalgic sentimentality.
![Kassi Ashton Takes Us Backstage on Her First of Many Tours [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kassi-ashton-ones-to-watch_1572542569.jpeg)
Kassi Ashton Takes Us Backstage on Her First of Many Tours [Tour Diary]
October 31, 2019
The compelling Nashville artist takes us behind-the-scenes on her tour with Maren Morris.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
![Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dreamer-Boy-Ones-To-Watch-2.jpg)
Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]
February 28, 2019
"It's the summer, it's nostalgic, it's romantic, it's warm and colorful."
Isaac Dunbar Wants You to Love Yourself, With or Without Makeup
February 20, 2020
"I made a deal with myself: I would wait until I loved myself fully to release the song."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
Gracie Abrams Offers A Healing Space For The Brokenhearted in 'minor'
July 17, 2020
20-year-old singer-songwriter, Gracie Abrams chronicles the peaks and valleys of love lost in her highly anticipated debut 'minor.'
Dermot Kennedy Pens a Letter to Those in Search of "Better Days"
August 3, 2021
"... something better is always waiting for us on the other side."
aldn's Unconventional Approach Makes "i'm alright" His Best Single Yet
May 20, 2021
"i'm alright" is dark, ominous, and perfectly emotive.
Gnash Joins Loote for Impassioned Bop, "85%"
March 25, 2019
Uniting both coasts, New York-based pop duo Loote has teamed up with Los Angeles rapper Gnash to create pop perfection in "85%."