From the Site
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Author:
Maxamillion Polo

Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies
February 9, 2019
At only 19 years old, indie pop singer-songwriter Conan Gray has truly taken the Internet by storm.
Author:
Alissa Arunarsirakul

Electro-pop Savant Blake Rose Wants to Get "Lost" in Post-Breakup Blues
February 8, 2019
Blake Rose might have just embarked on his musical journey, but he is well on his way to the top.
Author:
Andra Nechita

Take the Road Less Traveled with Mark Diamond's Synthy "Road"
February 8, 2019
The 25-year-old has been stockpiling radio-ready tracks for our impatient ears, and "Road" is the newest taste of this secret collection.
Author:
Alissa Arunarsirakul

SOAK Finds Humor In Heartbreak with Dreamy Single, "Valentine Shmalentine"
February 8, 2019
"It's a dystopia that I've created in my brain: me on the inside, processed into a pretend location."
Author:
Anna Scholfield

Damn Son, Where'd You Find These New Kim Petras, SOPHIE, and lil aaron Collabs
February 7, 2019
f there has ever been a pop pairing the world needed as much in 2019 as Kim Petras and SOPHIE, we have yet to hear it.
Author:
Maxamillion Polo

Anna of the North Reflects on Self-Love in "Leaning On Myself" Video
February 7, 2019
"I'm very grateful for where I am today. In the end, you only have yourself, you know, and I guess that's ok."
Author:
Maxamillion Polo
![Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/twin-xl-ones-to-watch.jpg)
Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]
February 7, 2019
"Friends" suggests that we may not be as ostracized as we think we are because most of us are experiencing similar feelings of loneliness.
Author:
Alissa Arunarsirakul
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
Author:
Alissa Arunarsirakul
![lemin. - "New Friend" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lemin-ones-to-watch.gif)
lemin. - "New Friend" [Live + Interview] | Northside Sessions
February 6, 2019
It has been quite some time since we have heard a voice as entrancing as lemin.'s.
Author:
Maxamillion Polo
![TZAR Is "What Ur Looking For" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tzar_1600457319.jpg)
TZAR Is "What Ur Looking For" [Premiere]
September 18, 2020
For an artist so new, TZAR seems to have a learned understanding of the creative process.
Author:
DJ Connor

Lovsky's "Stay" Is Poetic, Emotive, and Vocally Stunning
November 19, 2020
San Francisco native and singer-songwriter Lovsky may be new to the pop scene, but she has quickly proven that she has a long career ahead of her.
Author:
Tyler Borland

thomTide's "flowerField" is an Impressive Display of His Haunting Vocal Cadence
February 9, 2021
San Diego native thomTide has one of the most unique voices in contemporary pop.
Author:
Tyler Borland

Maude Latour's Nostalgic Sound Has Us Falling Head Over Heels
October 5, 2020
Maude Latour has officially found her own unique sound, brand and image with the release of "Block Your Number."
Author:
Joey Legittino

Bensbeendead. Blossoms on 'GARDENING'
October 26, 2020
Bensbeendead. has debuted his first EP entitled 'GARDENING.'
Author:
Joey Legittino

Là˜Là˜'s Got Some Thoughts on Love on "Hate U"
August 7, 2020
Là˜Là˜ is back with "Hate U." An alt-pop tune injected with heartbreak and a bit of classic 2000s angst.
Author:
Precious Kato

Là˜Là˜ is Redefining Bedroom Pop With Her Performance of "Dead Inside" [Premiere]
July 8, 2020
Since releasing her debut single, "Yours," in 2018, Toronto native Là˜Là˜ has been on our radar. "Yours", a catchy pop breakup song, was the perfect vessel for Là˜Là˜ to arrive in. Her style of relatable pop bops have helped her gain the attention of fans all over the world. She released her debut EP, Sweater Collection, in 2019 and is back with new music ahead of her debut album. "Dead Inside" was released last month and speaking on the song, Là˜Là˜ said:"From the title, you'd probably think Dead Inside is a sad song, but it's not. It's about feeling a glimmer of hope at a time where I really didn't think I'd be able to feel anything ever again. Kinda like that first breath of fresh air, when you hadn't even noticed you were holding your breath in the first place. I wrote it about a time in my life where I quite literally felt dead inside. I was putting on a smile and going through the motions of every day life, but I felt empty. Then I met someone who reminded me what it felt like to be 'me'. I don't know how it happened but all of a sudden I woke up - they made me feel alive again. I wrote this song as a thank you to them.Today, we are lucky enough to be premiering a special performance of "Dead Inside." "Normally, my songs are created in writing sessions/collaborations. I wrote this song alone in my bedroom, so I thought it would be fitting to sing it live in my bedroom. Since we couldn't have socially distanced properly in my room at home, I ended up recording it at my friend Justin's (@ThatGoodGraphic's) studio in Toronto. And I even got to bring my bed lol." Check out the performance below and check back for more from Là˜Là˜ in the future.

myKeL's Sound Can't Be Pinned Down on "i don't see a thing"
January 29, 2021
Miami-based artist myKeL pulls influences from a variety of places but applies these influences in a way unique to himself.
Author:
Tyler Borland
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CHAMELEON LIME WHOOPIEPIE Exclusive Interview
April 26, 2023
Check out out exclusive interview with CHAMELEON LIME WHOOPIEPIE, our next music obsession from Japan!