From the Site

6 Relatable Moments for Any Young Adult in Anna Clendening's 'Waves' EP
February 27, 2019
Anna Clendening is the very definition of relatable songwriting.
Author:
Kelly Itatani

BETWEEN FRIENDS Gets Moody in Eye-Capturing "u can still come over" Video
February 27, 2019
"... we had a finished product that not only felt true to the mood of the song but also reminded us of what we love the most about creating art, doing it between friends."
Author:
Andra Nechita
![Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/drinker-ones-to-watch.jpg)
Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]
February 27, 2019
"It's a song about the early steps of that transition. I think I was somewhere between denial and acceptance at the time this one came through."
Author:
Alissa Arunarsirakul

Hatchie Questions Her Past Relationship in "Without A Blush" Video
February 27, 2019
Hatchie's first single from her forthcoming album is a promising window into Hatchie's compelling future.
Author:
Alyssa Yung

Jordan Rakei Transports Us to a Dystopian Future in "Mind's Eye"
February 26, 2019
Rakei lends his impressive vocal and production talents to a tale of inescapable technological chaos.
Author:
Kelly Itatani

Clairo's "Bubble Gum" and "Sis" Showcase the Early Promise of an Anti-Pop Star
February 25, 2019
Taken together, "Bubble Gum" and "Sis" are akin to a timeline of an artist finding their voice, a voice that would come to charm the world over.
Author:
Maxamillion Polo

ilo ilo Embraces Their Name and Sound in the Electrifying "come thru"
February 22, 2019
The sort of song that sways between the rush of a festival's main stage and blissful moments of electro-pop reflection.
Author:
Maxamillion Polo

FINNEAS Proclaims His Feelings for "Claudia" Sulewski With an Infectious Sonic Love Letter
February 22, 2019
This one goes out to Sulewski for being one hell of a muse.
Author:
Maxamillion Polo
![Ren Details Her Complicated Love Life In Vulnerable Music Video for "Waves" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ren-ones-to-watch 2.jpeg)
Ren Details Her Complicated Love Life In Vulnerable Music Video for "Waves" [PREMIERE]
February 22, 2019
"I used the ocean as a metaphor for this relationship, something we know so little about which scares us. Yet, we find what we know so beautiful so we always go back."
Author:
Kelly Itatani

bülow Sings of "Sweet Little Lies" in a Poignant Moment of Pop Euphoria
February 22, 2019
bülow has all the makings of a future pop star.
Author:
Maxamillion Polo
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
Author:
Kristin Robinson

Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
Author:
Maxamillion Polo
keshi's 'always' Captures the Constantly Shifting State of the Heart
October 23, 2020
In <i>always</i>, keshi pairs heartbreaking lows and fleeting highs with an unparalleled ease.
Author:
Ruby Scott
Jeremy Zucker on the Pre-Apocalyptic Beauty of 'love is not dying' [Q&A]
April 17, 2020
"It's like looking into the sky and watching a life-ending meteor rush towards you."
Author:
Maxamillion Polo

The Faim Shows Us How to Live as "Humans" Ahead of Debut Album
July 29, 2019
With "Humans" and the announcement of their long-awaited debut album, The Faim is setting the stage for a 2019 of epic proportions.
Author:
Jimmy Smith

Aaron Taos Explores His Self-Identity in Dreamy 'Birthday Boy' Album
March 6, 2019
New Yorker Aaron Taos is doing a lot more than just partying to celebrate his birthday.
Author:
Alyssa Yung

beabadoobee Weaves a Tale of Cosmic Adoration in "She Plays Bass"
August 22, 2019
beabadoobee is poised to emerge as a definitive artist of her generation.
Author:
Maxamillion Polo

Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
Author:
Emily Smith

Ryan Woods' 'how i'm feeling' Is an Ode to the Anxieties of Adulthood
January 11, 2021
In his debut EP, Woods combats his own depression, anxiety, and coming-of-age.
Author:
Krista Marina Apardian

Aidan Martin Proves "Good Things Take Time" With Major Label Debut
August 30, 2021
"My past, though painful, is a beautiful part of who I am."
Author:
Jessica Thomas