From the Site
Take a Trip Towards Self-Realization With beabadoobee's 'See You Soon'
April 27, 2022
"I want it to sound like a breath of fresh air, like a realization of some sort."
Peter McPoland Finds Himself Again in the Embrace of 'News at 9'
April 27, 2022
"If I am myself again, it is because of this song."
PinkPantheress and Willow's "Where you are" Is a Melancholic Dream Come True
April 27, 2022
The long-awaited viral TikTok tease is finally here.
![Haru Nemuri Lets Her Soul Run Ablaze in 'Shunka Ryougen' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/haru-nemuri-interview_1651073611.jpg)
Haru Nemuri Lets Her Soul Run Ablaze in 'Shunka Ryougen' [Q&A]
April 22, 2022
"Martial arts, anarchism, feminism, fashion, and the stray cats in my neighborhood" inspire this idiosyncratic artist.
Sub Urban Enlists BENEE For the Ominous "Uh Oh," Announces Debut Album 'Hive'
April 22, 2022
The artist's haunting vision for pop never fails to hit its target.
Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
bülow Signals For a More Fluid Form of Intimacy in 'Booty Call'
April 18, 2022
<i>Booty Call</i> is a delicate project that tackles some weighty material.
![WIIGZ on Embracing Confidence, TikTok, and Their Close Friendship [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/WIIGZ-1280x720-2_1650307519.jpg)
WIIGZ on Embracing Confidence, TikTok, and Their Close Friendship [Q&A]
April 18, 2022
Meet the Australian pop duo with an infectious sound and boundless charisma.
KiNG MALA Evokes the Electrifying Magnetism of a "cult leader"
April 15, 2022
"I decided that instead of being sad I was just gonna be delusionally confident."
Sip on BETWEEN FRIENDS' "orange juice" Ahead of Newly Announced 'cutie' EP
April 15, 2022
With a new EP on the way and set to perform their first-ever live show, 2022 is looking to be BETWEEN FRIENDS' year.
Who Is bbno$?
May 25, 2022
Meet the viral hitmaker who is most definitely not a virgin.
Poppy's 'Choke' Is a Soundtrack to Mayhem
July 2, 2019
Poppy is an electronic pop/rock icon from your worst nightmares.
![From Linkin Park to 'the beautiful struggle,' Welcome to the Life of Naaz [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Naaz-ones-to-watch_1573504853.jpg)
From Linkin Park to 'the beautiful struggle,' Welcome to the Life of Naaz [Q&A]
November 11, 2019
"I've always just made whatever gave me butterflies. That's really all I'm chasing in life, feeling those butterflies..."
The Band CAMINO - "What I Want" (Live) | All Eyes On
November 12, 2019
Let The Band CAMINO prove to you why they're "your mom's favorite band."
flor Pulls off an Exhilarating Balancing Act in 'ley lines' Album
September 6, 2019
Be sure to catch flor performing their new album and plenty of fan favorites on their Ones To Watch - presented tour this fall!
Dominic Fike and Kenny Beats Launch a Heist for Halsey's Grammy in "Phone Numbers" Video
October 15, 2019
Dominic Fike links up with Kenny Beats for a heist that falls somewhere between "Breaking Bad" and "Even Stevens."
Suzy Jones Turns Last Supper Into a Food Fight in "Tonight" Video
October 21, 2019
Suzy Jones Puts the "power" in power ballad.
Artemas Is Tired of Feeling "Misunderstood"
April 30, 2021
It's clear that the UK rising star has no ceilings.
goodboy noah Delivers a Sensual Pop-R&B Stunner With "Hit N' Run"
September 17, 2021
goodboy noah is making waves across TIkTok and more.
torr Delivers "selfdestruct," a Heart-Racing Lovesick Stunner
January 7, 2022
"I wanted to make a super cute and danceable song about having a crush but also write about the not-so-cute part about crushes."