From the Site
 
        
    
    YEBBA Blesses Mark Ronson's Sad Banger, "Don't Leave Me Lonely," with Her Angelic Vocals
                            May 20, 2019
            
                            Before YEBBA releases her highly-anticipated debut album, we definitely recommend familiarizing yourself with her unique voice.
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    88rising's Pop Star NIKI Previews Her Forthcoming Album With 'wanna take this downtown?' EP
                            May 20, 2019
            
                            "[The EP] truly expanded my own definition of not only who I am but also who I can be as an artist and that really, there are no rules."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Baker Grace's  'Girl, I Know' EP Proves That She Is Ready to Conquer  the Pop World  [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch-9_1558377269.jpg) 
        
    
    Baker Grace's 'Girl, I Know' EP Proves That She Is Ready to Conquer the Pop World [Q&A]
                            May 20, 2019
            
                            "I would describe my sound as 'an escape into your truth.'"
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    Transport Yourself to Omar Apollo's 80s Dance Party with the Technicolored "So Good" Video
                            May 17, 2019
            
                            + Catch Omar Apollo on  'The Voyager Tour' with  Ambar Lucid now!
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Chainsmokers' Collaborator Ryann Debuts with Hopelessly Romantic "JFK" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ryann-ones-to-watch_1558030640.jpeg) 
        
    
    Chainsmokers' Collaborator Ryann Debuts with Hopelessly Romantic "JFK" [PREMIERE]
                            May 16, 2019
            
                            The talented songstress embraces folk as she opts for humble guitars and simplistic pianos over heavy electronics.
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Join LEISURE in the Studio with the Groovy "On My Mind" Live Session [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leisure-ones-to-watch_1558030112.jpg) 
        
    
    Join LEISURE in the Studio with the Groovy "On My Mind" Live Session [PREMIERE]
                            May 16, 2019
            
                            LEISURE personifies three fundamental elements: groove, melody, and vibe. 
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Indie-Funk Master Johnny Utah Chases His "Honeypie" in Lighthearted Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/johnny-utah-ones-to-watch_1558028150.png) 
        
    
    Indie-Funk Master Johnny Utah Chases His "Honeypie" in Lighthearted Video [PREMIERE]
                            May 16, 2019
            
                            You're about to fall madly in love with Johnny Utah, or at least his sensational talent for crafting infectious funky pop. 
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    Olivia O'Brien Opts to "Fade Out" in Playful Collaboration with Seeb & Space Primates
                            May 15, 2019
            
                            We can't help but be thankful for O'Brien's failed relationships that have led to the creation of this bop. 
            
        
                    
                Author:
    Alyssa Yung
                
        
                    
        
    ![Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kwassa-ones-to-watch-2_1557962343.jpeg) 
        
    
    Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]
                            May 15, 2019
            
                            Sunny summer days are calling our names, and British pop icon kwassa is sure to be the soundtrack of those warm, shining hours. 
            
        
                    
                Author:
    Alyssa Yung
                
        
                    
        
     
        
    
    Slayyyter's "Daddy AF" Is Unapologetic, Explicit, and a Hell of a Good Time
                            May 15, 2019
            
                            Rising pop personality Slayyyter has organically stirred up a frenzy amongst internet communities with a series of forward-thinking releases.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    Ava Max Is Feeling the Halloween Spirit in "Freaking Me Out" Video
                            October 31, 2019
            
                            All hail the new queen of Halloween ðŸ'»
            
        
                    
                Author:
    Bianca Brown
                
        
                    
        
     
        
    
    Cub Sport Finds Love Under Neon Lights in "Hearts in Halves"
                            December 10, 2019
            
                            Cub Sport is embarking into brand new territory.
            
        
                    
                Author:
    Precious Kato
                
        
                    
        
     
        
    
    Anna of the North Reflects on Self-Love in "Leaning On Myself" Video
                            February 7, 2019
            
                            "I'm very grateful for where I am today. In the end, you only have yourself, you know, and I guess that's ok."
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Photo Mar 01, 5 50 31 PM_1561662161.jpg) 
        
    
    Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]
                            June 27, 2019
            
                            With an eccentric fashion style and distinctive sound, Lee is fearless, bold and authentically herself.
            
        
                    
                Author:
    Chloe Robinson
                
        
                    
        
     
        
    
    Ben Kessler and the Complicated Friendship of "Just Wanna Be Your Friend"
                            April 30, 2020
            
                            "This tune is a reminder to get out of my own way."
            
        
                    
                Author:
    Joey Legittino
                
        
                    
        
     
        
    
    Elroy Disregards Boundaries on His Highly Catchy Single "PARASITE"
                            December 8, 2020
            
                            Pennsylvania native Elroy embodies the sounds and ideas of Hyperpop but does it on his own terms.
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
     
        
    
    Renao Makes a Momentous Introduction With His Debut Single "Nobody"
                            January 12, 2022
            
                            Renao's music is in no way confined to the London bedroom in which he makes it.
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
    ![Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lillian-hepler-used-to-it_1623879750.jpg) 
        
    
    Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]
                            June 16, 2021
            
                            "I don't care to put on this picture-perfect human being. I'm more than willing to show my flaws."
            
        
                    
                Author:
    Joey Legittino
                
        
                    
        
     
        
    
    SYTË Search For Love in Cinematic Visual For "Where Did the Love Go"
                            May 4, 2022
            
                            SYTË is looking to change the landscape of modern pop music
            
        
                    
                Author:
    Joe Beer
                
        
                    
        
    ![Leah Kate Encourages You to Ditch Those Unwanted Exes with Her New Single "Boyfriend" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/LK2 copy_1615816648.jpg) 
        
    
    Leah Kate Encourages You to Ditch Those Unwanted Exes with Her New Single "Boyfriend" [Q&A]
                            March 15, 2021
            
                            They say the best revenge is to show them how much better your life is after they've left. Leah Kate's energetic new single "Boyfriend" is a prime example of that message. 
            
        
                    
                Author:
    Chloe Robinson