From the Site

Hoeing, Sexual Freedom, and the Pop Banger That Is Kim Petras' "Do Me"
May 30, 2019
"To all my fellow hoes out there... Please STANd for ur national anthem."
Author:
Alissa Arunarsirakul
![Karmic Boldly Declares Their Signature Sound With 'This Is Karmic' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/karmic-ones-to-watch-2_1559235538.jpeg)
Karmic Boldly Declares Their Signature Sound With 'This Is Karmic' [PREMIERE]
May 30, 2019
Karmic's debut EP is an audacious introduction to the band's contagious blend of funk, indie, and pop.
Author:
Brady Moses

Maggie Lindemann's "Friends Go" Video Is Explosive, Literally
May 29, 2019
Pop and ska clash to explosive effect in Lindemann's latest visual feat.
Author:
Jess Myers

flor Soundtracks a New Beginning in "little light one"
May 29, 2019
flor has a talent for exploring a range of emotions, and their latest single is no exception.
Author:
Jess Myers
![Destiny Rogers - "Tomboy" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/destiny-rogers-live-ones-to-watch-2_1559081256.jpeg)
Destiny Rogers - "Tomboy" [Live + Interview] | All Eyes On
May 28, 2019
Rogers went from spending the weekends busking in Los Angeles to establishing herself as a resounding new voice in R&B - inflected pop.
Author:
Maxamillion Polo
![Open Lila Drew's 'locket' of Empathetic Emotions & Serene Pop Melodies [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lila-drew-ones-to-watch_1559072410.jpg)
Open Lila Drew's 'locket' of Empathetic Emotions & Serene Pop Melodies [Q&A]
May 28, 2019
Lila Drew is an 18-year-old who isn't afraid of vulnerability and self-reflection.
Author:
Alissa Arunarsirakul

Chase Atlantic Tackles Mental Health Issues With "STUCKINMYBRAIN"
May 28, 2019
Continuing to build anticipation for their forthcoming album PHASES and headlining tour, the alt-pop trio has dropped yet another infectious new single.

Coffee Cups & Keys Remind FLETCHER of Lost Loves in Heart-Wrenching "About You"
May 27, 2019
Eight years after her appearance on the first season of The X Factor, FLETCHER is still dropping one electro-pop banger after another.
Author:
Alissa Arunarsirakul

Clairo Steps Into the Next Chapter of Her Life with "Bags"
May 24, 2019
"Bags" marks the lead single from Clairo's long-awaited debut album IMMUNITY, set for release Aug. 2.
Author:
Maxamillion Polo
![Pick Emotional Rose Petals With ARLO in the Captivating "Rivers" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ARLO-ones-to-watch_1558720841.jpg)
Pick Emotional Rose Petals With ARLO in the Captivating "Rivers" Video [PREMIERE]
May 24, 2019
ARLO's atmospheric alt-pop is refreshingly pure, and it's about time you treated yourself to his impressive discography.
Author:
Alissa Arunarsirakul

R&B's Newest Star Kiana Ledé Is Undeniably Herself in 'Myself' EP
June 10, 2019
Kiana Ledé's 'Myself' is a luxurious collection of bold, bright, and buttery R&B sounds.
Author:
Jess Myers

Baby Rose Reminds Us Why It's Called the Blues on "All To Myself"
July 1, 2019
With a voice that can move mountains, it's no wonder that Baby Rose has caught the attention of SZA, Kehlani, and J. Cole.
Author:
Brady Moses

Sedona Paves Their Own Vulnerable Pop Rock Lane on "Soft Machine"
June 16, 2020
The Brooklyn-based band, Sedona, is able to captivate listeners on every track through grand production that pushes indie-pop in a more nostalgic rock direction.
Author:
Tyler Borland
![KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kairo-love-letters-to-houston_1653496033.jpeg)
KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]
May 25, 2022
"I'm happy that we... are able to make our music with our skin, our hair, our real appearance, and be confident."
Author:
Jazmin Kylene

Tate McRae Delivers a Hypnotic Pop Stunner With "don't be sad"
August 21, 2020
McRae's latest single continues to make good on her promise as a new generation's pop star.
Author:
Ruby Scott

SEB Pens an Ode to Ephemeral Beauty on "god of the sunsets"
October 6, 2021
"For a short moment at the end of every day, the sky is lit up with brilliance while counting down to darkness at the same time."
Author:
Maxamillion Polo

NIKI Opens the Book on 'Moonchild' With "Switchblade"
April 6, 2020
"Switchblade" is the first chapter of a pop-R&B fairytale.
Author:
Maxamillion Polo
![Sara Kays' 'Struck By Lightning' Will Always Be There For You [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sara-kays-struck-by-lightning-interview_1628270894.jpeg)
Sara Kays' 'Struck By Lightning' Will Always Be There For You [Q&A]
August 6, 2021
Sara has a profound gift crafting universal, bittersweet anthems that carry all the emotional weight and intimacy of a close friend confiding in you.
Author:
Maxamillion Polo

ericdoa Dives Headfirst Into Angst and Confidence in "back n forth"
August 13, 2021
ericdoa further cements his role as one of the young voices leading the coming tidal wave that is hyperpop.
Author:
EJ Saftner

Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
Author:
Kelly Park