From the Site
![Ralph Castelli Breaks Down  'Long Distance' Relationships with Wholesome Indie-Pop Ballads [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ralph-castelli-ones-to-watch_1565221002.jpg) 
        
    
    Ralph Castelli Breaks Down 'Long Distance' Relationships with Wholesome Indie-Pop Ballads [Q&A]
                            August 7, 2019
            
                            At just 22 years old, the Alaska native has honed his quirky reputation and crafts infectious indie-pop fused with hip-hop, folk, and electronica. 
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Lxandra Creates A Royal Rainbow Wonderland in New  "Swimming Pools" Visual [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lxandra-ones-to-watch-crop_1565214969.png) 
        
    
    Lxandra Creates A Royal Rainbow Wonderland in New "Swimming Pools" Visual [Q&A]
                            August 7, 2019
            
                            Lxandra is reaching for the stars, and already has the moon in her grasp.  
            
        
                    
                Author:
    Miranda Hyman
                
        
                    
        
    ![Kid Bloom's Psychedelic Indie Discography Reaches a Whole New Level with 'Lemonhead' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-bloom-interview_1586293555.jpg) 
        
    
    Kid Bloom's Psychedelic Indie Discography Reaches a Whole New Level with 'Lemonhead' EP [Q&A]
                            August 7, 2019
            
                            "'Lemonhead' was inspired by a self-reflection period in my life where I completely drained myself of love and let my morals stray a bit too far from me."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/magic-city-hippies-otw-2_1565114056.jpg) 
        
    
    Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]
                            August 6, 2019
            
                            Don't blame us if you end up taking out an ill-advised loan to purchase a van. 
            
        
                    
                Author:
    Brady Moses
                
        
                    
        
     
        
    
    Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
                            August 5, 2019
            
                            Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
            
        
                    
                Author:
    Brady Moses
                
        
                    
        
    ![Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/royls-ones-to-watch_1564670484.jpg) 
        
    
    Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]
                            August 1, 2019
            
                            Ones To Watch is honored to premiere the second single from burgeoning pop band, Rà˜YLS. 
            
        
                    
                Author:
    Alison Golanoski
                
        
                    
        
     
        
    
    flor Delivers Another Dark Alt-Pop Banger With "money"
                            August 1, 2019
            
                            The new track provides an auditory experience that might be comparable to climbing Mount Everest.
            
        
                    
                Author:
    Miranda Hyman
                
        
                    
        
    ![Alt Bloom Smoothly Creates   "Potential" in Life and Love [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alt-bloom-ones-to-watch_1564601712.jpg) 
        
    
    Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]
                            July 31, 2019
            
                            "The song itself is a reflection on dating. I'm always finding myself on the edge of diving in with someone rather than jumping."
            
        
                    
                Author:
    Janette Ayub
                
        
                    
        
    ![LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leisure-ones-to-watch-6_1564527774.jpg) 
        
    
    LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]
                            July 30, 2019
            
                            "As devout fans of music, we know that it's often more special to find something for yourself, on your own time. There's no rush; we're not going anywhere."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    KIITA Entrances Us All with Deathly Lullaby, "Temptation" [PREMIERE]
                            July 30, 2019
            
                            Dreamy yet dangerous, the new release entrances and entices its listeners. 
            
        
                    
                Author:
    Miranda Hyman
                
        
                    
        
     
        
    
    Cheb Rabi Lets His Music Speak on His Behalf on "Void"
                            March 25, 2021
            
                            You can hear the pained emotion in Cheb Rabi's strained vocal inflections as he laments on past love on his latest song "Void." 
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
     
        
    
    Who Is The Driver Era?
                            October 14, 2021
            
                            No one makes affecting and anthemic alternative pop quite like The Driver Era. 
            
        
                    
                Author:
    Ruby Scott
                
        
                    
        
     
        
    
    
 
        
    
    Holly Humberstone Navigates the Pitfalls of Catching Feelings For a Friend in "Sleep Tight"
                            May 3, 2022
            
                            "This song takes me back to that time of what felt like no consequences and impending heartbreak."
            
        
                    
                Author:
    Kelly Park
                
        
                    
        
    Freya Ridings Is Poised for Stardom with Poignant Self-Titled Debut Album
                            July 22, 2019
            
                            Ridings' poise, poignance, and well-roundedness establish her as a dynamic vocalist and songwriter well beyond her years.  
            
        
                    
                Author:
    Miranda Hyman
                
        
                    
        
    ![Jake Miller Strips Down "Wait For You" to Its Beautiful Core [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jake-miller-ones-to-watch.png) 
        
    
    Jake Miller Strips Down "Wait For You" to Its Beautiful Core [PREMIERE]
                            January 28, 2019
            
                            "When you strip a song all the way down, that's when you realize how beautiful a song can truly be."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Deconstruct Jennifer Lopez' "El Anillo" with Skilled Producer DalePlay [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/daleplay-ones-to-watch.jpg) 
        
    
    Deconstruct Jennifer Lopez' "El Anillo" with Skilled Producer DalePlay [ANATOMY OF A SONG]
                            March 6, 2019
            
                            Hear from the man who's worked with JLo, Becky G, Diplo and Skrillex.
            
        
                    
                Author:
    Chloe Robinson
                
        
                    
        
     
        
    
    Will You Accept Ashe's Rosy New Song "Bachelorette"?
                            April 4, 2019
            
                            Okay, it isn't exactly rosy, but Ashe's latest single "Bachelorette" will have you begging for a rose from our radiant indie-pop queen. 
            
        
                    
                Author:
    Alyssa Yung
                
        
                    
        
     
        
    
    Ayokay's "Things Fall Apart" Sets You in a Magical Indie-Pop Landscape
                            June 28, 2019
            
                            The LA-based singer, songwriter, and producer's latest is light and whimsical in nature, yet totally danceable. 
            
        
                    
                Author:
    Jess Myers
                
        
                    
        
    ![VàˆRITàˆ Reveals 10 Ways for Artists to Survive Without a Label [INDUSTRY INFILTRATION]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verite-ones-to-watch_1563923478.jpg) 
        
    
    VàˆRITàˆ Reveals 10 Ways for Artists to Survive Without a Label [INDUSTRY INFILTRATION]
                            July 23, 2019
            
                            VÉRITÉ is here to help.
            
        
                    
                Author:
    Yasmin Damoui