From the Site
FINNEAS Provides a Moment of "Shelter" Ahead of His Debut EP & Fall Tour
August 22, 2019
Much like a fine wine, FINNEAS and "Shelter" has ripened with age.
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
![Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/michi-ones-to-watch_1566504687.jpg)
Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]
August 22, 2019
"'Still Feel U' is a summer night embodiment of escaping a funk and rediscovering a lust for self-appreciation."
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Luna Shadows Re-Imagines "Waves" with Dance-Inducing Music Video & Remix EP
August 22, 2019
"Built into this song sonically & lyrically are competing rushes of melancholy and euphoria, overtaking one another for fleeting moments."
Mura Masa and Clairo Score Summer's End in "I Don't Think I Can Do This Again"
August 21, 2019
Nothing in the world could have prepared us for this pairing.
![Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brennan-villines-ones-to-watch_1566325053.JPG)
Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]
August 20, 2019
With a sound similar to Sam Smith, Villines' breathtaking fusion of jazz, soul, and pop elements is exactly what sets him apart from other rising artists nowadays.
Eighty Ninety Contemplates Heartbreak on "Got Your Message"
August 19, 2019
"It's about facing that reality and then also understanding that an experience or relationship like that can be meaningful, even if you know it has to end."
![Lostboycrow Embodies Dreamy Summer Days with Live "Orange Juice" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lostboycrow-ones-to-watch-thumbnail_1566239323.jpg)
Lostboycrow Embodies Dreamy Summer Days with Live "Orange Juice" Video [PREMIERE]
August 19, 2019
+ Make sure to check out Lostboycrow this fall on tour with flor, presented by Ones to Watch.
Indie Duo HOAX Sheds Light on the Looked Over "Unamerican Dream" of Struggling Immigrants
August 16, 2019
"The 'American Dream' sounds wholesome and inspiring, but with the current social and political climate of our country, it almost feels more like a cruel joke..."
![Get High On Life with Maude Latour's "Ride My Bike" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Maude-latour-ones-to-watch-2_1566232911.jpg)
Get High On Life with Maude Latour's "Ride My Bike" [Q&A]
August 16, 2019
"This song is definitely about when you're in that low spot, take charge of it. Go on a bike ride. Do it. Force yourself."
![Mallrat Emerges From Her Chrysalis in 'Butterfly Blue' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mallrat-butterfly-blue-interview_1652454828.jpg)
Mallrat Emerges From Her Chrysalis in 'Butterfly Blue' [Q&A]
May 13, 2022
"I'm trying to paint a picture and bottle up a feeling."
Who Is The Driver Era?
October 14, 2021
No one makes affecting and anthemic alternative pop quite like The Driver Era.
Sól Delivers an Infectious Message to All Her Haters With "Jealous"
August 29, 2022
“Jealous” is a perfectly concocted blend of R&B and dance-pop.
Will You Accept Ashe's Rosy New Song "Bachelorette"?
April 4, 2019
Okay, it isn't exactly rosy, but Ashe's latest single "Bachelorette" will have you begging for a rose from our radiant indie-pop queen.
![mmmonika's New Visual for "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch-crop_1563389922.jpg)
mmmonika's New Visual for "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]
July 17, 2019
With only two singles to their name, mmmonika is living, breathing evidence that "quality over quantity" still rings true.
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Deconstruct Jennifer Lopez' "El Anillo" with Skilled Producer DalePlay [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/daleplay-ones-to-watch.jpg)
Deconstruct Jennifer Lopez' "El Anillo" with Skilled Producer DalePlay [ANATOMY OF A SONG]
March 6, 2019
Hear from the man who's worked with JLo, Becky G, Diplo and Skrillex.
Carlie Hanson Transforms a Suburban Life Into a Pop Dream in 'Junk' Debut EP
June 10, 2019
From working at a McDonald's drive-thru in a small Wisconsin town to delivering an anthemic debut EP, this is the first chapter of a veritable pop star to be.
![Dog Trainer Return With 'Scrolling to feel better...part one' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image1_1616800668.jpeg)
Dog Trainer Return With 'Scrolling to feel better...part one' [Q&A]
March 26, 2021
We caught up with Dog Trainer to talk about how they found their voice and the highs and lows of creating an album during a pandemic.
![Emily Vu Wants You to Trust the Process on "Just Wait" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emily Vu - otw_1595601942.jpg)
Emily Vu Wants You to Trust the Process on "Just Wait" [Premiere]
July 24, 2020
Emily Vu has all the makings of a Gen Z pop star.