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Blood Cultures Deals With Identity in 'Broadcasting' [Q&A]
November 19, 2019
"Music is that unquantifiable consciousness in the meat puppet."
Author:
Precious Kato

Lewis Capaldi Reflects in "Before You Go," His Most Personal Tune to Date
November 19, 2019
Capaldi has come a long way since playing shows at pubs.
Author:
Maxamillion Polo

Elohim Blows Us Away With 'Reimagined: Live at Hollywood Forever'
November 19, 2019
Whoever said that true beauty cannot be captured has obviously never listened to Elohim's 'Reimagined: Live at Hollywood Forever.'
Author:
Bianca Brown

Lana Del Rey Brings Out Matt Maeson to Perform "Hallucinogenics"
November 18, 2019
The collaboration we never knew we so desperately needed.
Author:
Maxamillion Polo

'It Was A Sad Fucking Summer' for Olivia O'Brien
November 18, 2019
O'Brien's new micro-mixtape has us wrapped up in an oversized infinity scarf of our feels.
Author:
Alissa Arunarsirakul

Cailin Russo Is Letting a Toxic Relationship "Fade" Away
November 18, 2019
Russo's latest single feels like a tight hug from a close friend after a long day.
Author:
Bianca Brown

Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
Author:
Matthew Rudas

Charlotte Lawrence Offers a Striking Critique of Society in "God Must Be Doing Cocaine"
November 15, 2019
Lawrence is no longer a pop star in the making. She is a genreless artist taking to heart society's failings.
Author:
Bianca Brown

BENEE's All Hits in 'STELLA & STEVE'
November 15, 2019
Each of BENEE's songs is a world unto its own, living its own unique color palette.
Author:
Precious Kato
Ryan Pulford Finds Love in NYC in "Holding You Close" Video
November 14, 2019
"'Holding You Close' is about finding something extremely real with someone that makes you feel invincible."
Author:
Alissa Arunarsirakul

Arden Jones Proves to Be the Gift That Keeps Giving With ‘age tape 9’
October 6, 2022
Jones delivers more of his memorable, soon-to-be patented surfer soul.
Author:
DJ Connor

Issey Cross Delivers Another Formidable Pop Anthem With "Boys Make Promises"
February 26, 2021
This week, pop artist Issey Cross returns with her second single and video of 2021, "Boys Make Promises."
Author:
Carter Fife

Silver Sphere's "crowd" Is an Iridescent Portrait of Vulnerability
July 24, 2020
"'crowd' is about allowing yourself to be vulnerable after building up walls with someone. It's about the hard conversations, and demanding accountability in exchange for forgiveness."
Author:
Ruby Scott

Dae Zhen Has an Ominous Pop Rap Vision on "Smoke About It"
October 14, 2020
Los Angeles based singer, rapper, and producer Dae Zhen is here to stay.
Author:
Tyler Borland
Hollis Feels Larger Than Life on the Cathartic "Let Me Not"
September 24, 2021
"Let Me Not" rushes forward with a frenetic, infectious energy.
Author:
DJ Connor

Elohim Accepts the Impermanence of Life in Optimistic New Video for "Good Day Bad Day"
October 2, 2020
Reintroducing herself in fully-saturated color for "Good Day Bad Day," Elohim takes on both the highs and the lows that have become increasingly familiar in 2020.
Author:
Rachel Lai

MarcLo Taps Into The Next Dimension of Human Potential in "All Time High"
July 21, 2020
Here to remind us of the powers within us all is hit songwriter, producer and artist, MarcLo in his latest single release and video companion for "All Time High."
Author:
Jessica Thomas

Matthew Chaim Explores the Bitter-Sweet Nuances of Sacrifice in "Tear"
September 30, 2020
On his second solo release of 2020, Matthew Chaim explores the concept of sacrifice in his own life.
Author:
Jessica Thomas

Joe Avio Gives Masterclass on Musical Ingenuity on "Models"
July 20, 2020
"Models" by Joe Avio is a symphony of wondrous sounds.
Author:
Lexi Vaganos.

BK Rockstar's Delivers a Wild, High Energy Performance on "Smoke"
March 25, 2021
Brooklyn native, BK Rockstar, is relatively new to the hip hop scene, but he raps as if he's an established veteran.
Author:
Tyler Borland