From the Site
Yoshi Flower Yearns for Only One Thing in "7 Days" Video
February 13, 2020
The all-consuming nature of love clearly its hold over Yoshi Flower.
Alexander 23's "I Hate You So Much" Is a Portrait of Ominous Pop Perfection
February 12, 2020
"'I Hate You So Much' is about being emotionally haunted by someone you desperately want to despise."
![Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tatiana-hazel-ones-to-watch_1581531723.jpeg)
Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]
February 12, 2020
A dreamlike track to score those "what ifs" of life.
Ambar Lucid Has a "Story To Tell" in New Single
February 11, 2020
Lucid is shaping up to be the next face of Latinx pop.
Griff Is a Star in the Making
February 11, 2020
The London-born 19-year-old artist is nothing short of breathtaking.
Kim Petras' "Reminds Me" Is a Breakup Bop for All Your Anti-Vday Needs
February 11, 2020
The perfection addition to your Anti-Vday playlist arrives early.
Audrey Mika's '5 A.M.' Is the Perfect Addition to Your Lovelorn Valentine's Playlist
February 10, 2020
<i>5 A.M.</i> arrives as the opening chapter of an inevitable pop-R&B superstar.
LÉON Finds Love Again "In a Stranger's Arms"
February 10, 2020
"In a Stranger's Arms" is a sentiment wrapped up in feelings of heartbreak, renewal, and finding the courage to start all over again.
Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love
February 7, 2020
"It's a song for my friends, whom I love deeply, and a promise to do better."
![flor Gives Fan-Favorite Songs (and a Coldplay Cover) New Life in 'reimagined' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flor-reimagined_1581111846.JPG)
flor Gives Fan-Favorite Songs (and a Coldplay Cover) New Life in 'reimagined' [Q&A]
February 7, 2020
flor has an impeccable gift for exploring a range of emotional depth and sonic space.
![Sofi de la Torre's Relationship Changes With the City Lights in "Pero No" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sofi-de-la-torre-ones-to-watch_1563560352.jpg)
Sofi de la Torre's Relationship Changes With the City Lights in "Pero No" Video [PREMIERE]
July 19, 2019
Though the lights in de la Torre's relationship are burning out, the city lights are just turning on.
ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
UMI Somehow Makes Going Back to "High School" Sound Amazing
January 28, 2019
The nostalgic portrayal is perfectly at home alongside UMI's wistful vocals that hint at lost love, in spite of not evening know what love was at the time.
Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
MARIS Delivers a Debut Anthem of Cosmic Proportions With "Heavenly Bodies"
September 16, 2022
"I make music as a form of expression, but also out of necessity."
sophie meiers' "as good as it gets" Is a Lulling, Wistful Daydream
May 6, 2020
meiers is the brilliant byproduct of a generation that is increasingly finding inspiration and a sense of home in online communities.
again&again Delivers an Irresistible Vibe on "baby"
June 1, 2021
The breakneck pacing at which again&again embraces their rotating spotlight.
Doja Cat Shoots For the Moon on "Planet Her"
June 25, 2021
Doja Cat proves that "the sky's the limit" doesn't apply to everybody.
![Meet Valencia Grace, the Authentic Rising Star Sharing Her Sonic Diary [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/valencia-_grace-goodbye-interview-1653687021.jpg)
Meet Valencia Grace, the Authentic Rising Star Sharing Her Sonic Diary [Q&A]
May 27, 2022
"I'm giving away parts of myself whenever I release a song."
Cub Sport on Coming Out, Married Life, and Their Dogs | Quick 6
June 5, 2019
This is another reason, or six, to fall in love with your new dream pop obsession.