From the Site

Yoshi Flower Yearns for Only One Thing in "7 Days" Video
February 13, 2020
The all-consuming nature of love clearly its hold over Yoshi Flower.
Author:
Alissa Arunarsirakul

Alexander 23's "I Hate You So Much" Is a Portrait of Ominous Pop Perfection
February 12, 2020
"'I Hate You So Much' is about being emotionally haunted by someone you desperately want to despise."
Author:
Maxamillion Polo
![Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tatiana-hazel-ones-to-watch_1581531723.jpeg)
Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]
February 12, 2020
A dreamlike track to score those "what ifs" of life.
Author:
Emily Smith

Ambar Lucid Has a "Story To Tell" in New Single
February 11, 2020
Lucid is shaping up to be the next face of Latinx pop.
Author:
Emily Smith

Griff Is a Star in the Making
February 11, 2020
The London-born 19-year-old artist is nothing short of breathtaking.
Author:
Joey Legittino

Kim Petras' "Reminds Me" Is a Breakup Bop for All Your Anti-Vday Needs
February 11, 2020
The perfection addition to your Anti-Vday playlist arrives early.
Author:
Maxamillion Polo

Audrey Mika's '5 A.M.' Is the Perfect Addition to Your Lovelorn Valentine's Playlist
February 10, 2020
<i>5 A.M.</i> arrives as the opening chapter of an inevitable pop-R&B superstar.
Author:
Emily Bird

LÉON Finds Love Again "In a Stranger's Arms"
February 10, 2020
"In a Stranger's Arms" is a sentiment wrapped up in feelings of heartbreak, renewal, and finding the courage to start all over again.
Author:
Emily Smith

Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love
February 7, 2020
"It's a song for my friends, whom I love deeply, and a promise to do better."
Author:
Alissa Arunarsirakul
flor Gives Fan-Favorite Songs (and a Coldplay Cover) New Life in 'reimagined' [Q&A]
February 7, 2020
flor has an impeccable gift for exploring a range of emotional depth and sonic space.
Author:
Paige MacDonald

ericdoa Dives Headfirst Into Angst and Confidence in "back n forth"
August 13, 2021
ericdoa further cements his role as one of the young voices leading the coming tidal wave that is hyperpop.
Author:
EJ Saftner

Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
Author:
Kelly Park
Hayley Warner Tells the First of Her Many Stories in "You Were Once"
May 27, 2022
"'You Were Once' details the feeling of a bittersweet goodbye."
Author:
DJ Connor
![Brock Monroe Is Saving Alternative Rock with His Badass Attitude In "Bossman" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brock-monroe-ones-to-watch_1567793643.jpg)
Brock Monroe Is Saving Alternative Rock with His Badass Attitude In "Bossman" [PREMIERE]
September 6, 2019
A booming anthem from a forward-thinking powerhouse, "Bossman" is all about taking control of your life and building it into something you're genuinely proud of.
Author:
Alissa Arunarsirakul
Vistas Has the Cure for Any "Sucker" in Love
January 23, 2020
"At times, everyone can do daft things when they've fallen for someone."
Author:
Emily Smith

sophie meiers' "as good as it gets" Is a Lulling, Wistful Daydream
May 6, 2020
meiers is the brilliant byproduct of a generation that is increasingly finding inspiration and a sense of home in online communities.
Author:
Maxamillion Polo

Yeek Gets "Freaky" on Seductive New Single
January 21, 2022
Yeek breaks the boundaries of what music can do.
Author:
Arielle Lana LeJarde

MARIS Delivers a Debut Anthem of Cosmic Proportions With "Heavenly Bodies"
September 16, 2022
"I make music as a form of expression, but also out of necessity."
Author:
Alessandra Rincon

Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Author:
Maxamillion Polo

ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
Author:
Matthew Rudas