From the Site

Celeste Is a Flame That Is Impossible to Extinguish
January 13, 2020
Celeste's music does more than stop you dead in your tracks. It entrances you.
Author:
Maxamillion Polo

The Ivy Is Crafting Riveting Retro Hits With Deep Oklahoma Ties
January 9, 2020
The Ivy is setting the stage to be the next LANY.
Author:
Matthew Rudas

Welcome to the Transfixing World of sophie meiers
January 9, 2020
meiers is the Internet's best-kept secret. At least for now.
Author:
Maxamillion Polo

DVNA's Brand of Electro-Soul Is Outright Intoxicating
January 8, 2020
Out of a Gold Coast bedroom in Australia, DVNA is emerging with music that pairs the production prowess of Kaytranada and the lyrical talent of Lily Allen.
Author:
Bianca Brown

Tate Tucker Is Reinvigorating a New Generation of Pop-Rap
January 7, 2020
Tucker is creating music as breezy as the place he calls home.
Author:
Kelly Itatani

Reaper Is the Anti-Hero Indie Needs
January 7, 2020
Enigmatic, elusive, but undeniably captivating.
Author:
Brady Moses

Sam Tompkins Is England's Most Promising and Versatile New Act
January 7, 2020
Tompkins blends the sensibility of UK pop with the honest flow of its underground stars.
Author:
Matthew Rudas

Zack Fox the Rapper? An Investigative Report
January 6, 2020
Fox is turning the Internet's best joke into one of hip-hop's most provocative figures.
Author:
Precious Kato

DeathbyRomy Is Giving Pop a Goth Makeover
January 3, 2020
It is only a matter of time until Romy and her goth aesthetic to carve out a significant niche in the music world.
Author:
Matthew Rudas

Lil Halima Is Norway's Alternative R&B Icon on the Rise
December 26, 2019
Lil Halima is taking the world by storm one year at a time. 2019 was merely the beginning.
Author:
Bianca Brown

d4vd's Haunting "Romantic Homicide" Is the Birth of a New Timeless Artist
September 20, 2022
This is d4vd's moment; we're all just living in it.
Author:
Jazmin Kylene

LAUNDRY DAY Is a Gen Z Force to Be Reckoned With
July 18, 2019
Drawing inspiration from Tyler, the Creator and BROCKHAMPTON, Laundry Day wants to be the next best boy band in the world.
Author:
Jess Myers
![BENEE's Groovy Tune Is "Soaked" with Indie-Pop Righteousness [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benee-ones-to-watch_1561750174.jpg)
BENEE's Groovy Tune Is "Soaked" with Indie-Pop Righteousness [NEW ARTIST DISCOVERY]
April 5, 2019
We're so pleased to be introducing you to your newest indie-pop obsession.
Author:
Alissa Arunarsirakul

Kenny Mason Plays By His Own Rules in the Unshakable 'Angelic Hoodrat'
April 16, 2020
In his impeccable debut album, the West Atlanta rapper steps not only out of his comfort zone but the traditional rules of hip-hop.
Author:
Tyler Borland

wolfacejoeyy Is Subverting Expectations With Each New Release
September 16, 2021
wolfacejoeyy refuses to be pigeonholed into a single sound or idea.
Author:
Tyler Borland

ASTN Is as Good as Gold
January 5, 2022
ASTN is an artist that just has a way with music.
Author:
Alessandra Rincon

LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
Author:
Maxamillion Polo

gabby start's "the fractal song" Is a Love Letter to Math, Drugs, and Hyperpop
January 31, 2022
If you're a fan of artists like aldn or glaive, then gabby start should be the next hyperpop artist on your radar.
Author:
Carter Fife

Jadu Heart Is the Fantastical Escape We All Need
December 11, 2019
Jadu Heart is breathing life into an enchanting world of their own creation.
Author:
Brooke Pohle

Meet Jos, the 19-Year-Old Artist Crafting an Effortless Vibe
April 22, 2020
The debut single from Jos arrives like a breath of fresh air.
Author:
Precious Kato