From the Site
Lauren Ruth Ward Channels Mythology To Portray An InnerBattle in "Valhalla" Video
January 23, 2019
Los Angeles' powerhouse darling takes pages from her own book of strength, and Norse mythology, in her stunning visual for "Valhalla."
![Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noe-ones-to-watch.jpg)
Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]
January 22, 2019
, "Pity Party" is an indie pop anthem for every emotional soul.
![Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Old Fashioned Lover Boy.png)
Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]
January 18, 2019
"'I Pray' is about the feeling of solitude and misunderstanding that each of us has had at least once in our life, when you feel you deserve more fulfillment from your life."
half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
![Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single
[PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-bloom-sugarcoat_1586292946.jpeg)
Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single [PREMIERE]
January 17, 2019
"Its concept is melancholy, but you can't help but feel happy when you hear it; like being at a relative's wedding on acid."
Minke Channels Her Inner Ariana Grande in "Too Late"
January 16, 2019
"This was a moment after a bad break up that I needed to get out my system...Thank you, next."
FRENSHIP and Yoke Lore Reclaim Their Originality with "Wanted A Name"
January 16, 2019
"With this song we didn't try to think about genres or influences - we just let it happen."
![Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verzache-ones-to-watch.jpg)
Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]
January 14, 2019
'Thought Pool' is the formative chapter of Verzache's ascension into his potential; check out the entire project here.
![Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alex-cameron-ones-to-watch-2.jpeg)
Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]
January 14, 2019
As one fan on Bandcamp puts it, his music can be chalked up to "Bogan pop from an alternate 1980s."
The Greeting Committee - "Don't Go" | All Eyes On
January 14, 2019
Say hello to your next indie pop obsession, The Greeting Committee.
Watch Cautious Clay and John Mayer Perform "Swim Home" Live
December 12, 2019
Hey, do you remember that time when Cautious Clay brought out John Mayer?
![Chasing Daze's Indie Pop Gems Are Bound to "Change You" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chasing-daze-ones-to-watch_1579540909.jpg)
Chasing Daze's Indie Pop Gems Are Bound to "Change You" [Premiere]
January 20, 2020
Chasing Daze's debut single arrives in wonderful fashion.
![Cautious Clay Explores Purpose and Happiness in 'Table of Context' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cautious-clay-ones-to-watch-4.jpg)
Cautious Clay Explores Purpose and Happiness in 'Table of Context' [Q&A]
March 27, 2019
On his third EP, the R&B purveyor is more assured of his sound and artistic intent than ever before.
Cheb Rabi Lets His Music Speak on His Behalf on "Void"
March 25, 2021
You can hear the pained emotion in Cheb Rabi's strained vocal inflections as he laments on past love on his latest song "Void."
![CARR Drives Her Ex Insane in "Sarasota" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/carr-sarasota-interview_1648676375.png)
CARR Drives Her Ex Insane in "Sarasota" [Q&A]
March 30, 2022
Don't fuck with CARR.
Adam Melchor Re-Imagines the Modern Love Song with Folky "Plan On You"
March 6, 2019
As it rains heavily in Los Angeles, we cannot help but find comfort in hot chocolate, warm blankets and Adam Melchor's intoxicating new single.
serpentwithfeet Channels Cinematic Grandiosity in the Ethereal 'Apparition'
May 4, 2020
The three-track EP was exclusively produced by Janelle Monae and Twin Shadow collaborator Wynne Bennett.
Ayokay's "Things Fall Apart" Sets You in a Magical Indie-Pop Landscape
June 28, 2019
The LA-based singer, songwriter, and producer's latest is light and whimsical in nature, yet totally danceable.
Valley - "A Phone Call In Amsterdam" (Live) | All Eyes On
February 6, 2020
Watch Valley deliver a stirring rendition "A Phone Call In Amsterdam."
SOAK Cordially Invites You Inside Her Mind with Sophomore Album,'Grim Town'
April 29, 2019
SOAK has created a listening experience that digs into the emotional bruises marking us all, from depression, social anxiety, divorce and the current state of society.