From the Site
![BETWEEN FRIENDS Treated Fans with Real "affection" This Valentine's Day [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/between-friends-ones-to-watch 2.jpeg)
BETWEEN FRIENDS Treated Fans with Real "affection" This Valentine's Day [NEW ARTIST DISCOVERY]
February 15, 2019
From their luscious melodies to doing all of their own styling, directing, editing, and photography, BETWEEN FRIENDS is set for stardom.
Author:
Kelly Itatani
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Author:
Jenna Singer
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Author:
Maxamillion Polo

Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
February 11, 2019
Cat Clyde's powerfully haunting vocals shine through in her latest single.
Author:
Alyssa Yung

Adam Melchor Pours Love for Friend's Sobriety in Folky "Three Hours Ahead"
February 11, 2019
"Three Hours Ahead sets in stone Melchor's tenacious songwriting skills.
Author:
Andra Nechita

Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies
February 9, 2019
At only 19 years old, indie pop singer-songwriter Conan Gray has truly taken the Internet by storm.
Author:
Alissa Arunarsirakul

Tennyson Sets Out for a Welcomed Departure in "Wintersleep"
February 8, 2019
The poignant tenderness Tennyson instills in "Wintersleep" is akin to being wrapped in a warm blanket on a cold winter day.
Author:
Maxamillion Polo

Sticky Fingers' 'Yours To Keep' Has all the Hallmarks of a Lasting Classic
February 8, 2019
Set to embark on a massive Ones To Watch presented North American tour, new and old fans alike will get to experience a show informed by both an impressive discography and a phenomenal new work.
Author:
Maxamillion Polo

Take the Road Less Traveled with Mark Diamond's Synthy "Road"
February 8, 2019
The 25-year-old has been stockpiling radio-ready tracks for our impatient ears, and "Road" is the newest taste of this secret collection.
Author:
Alissa Arunarsirakul

SOAK Finds Humor In Heartbreak with Dreamy Single, "Valentine Shmalentine"
February 8, 2019
"It's a dystopia that I've created in my brain: me on the inside, processed into a pretend location."
Author:
Anna Scholfield
![Boy In Space Reels Himself Back in for the Bittersweet "7UP" Acoustic [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/boy-in-space-ones-to-watch_1562083880.jpg)
Boy In Space Reels Himself Back in for the Bittersweet "7UP" Acoustic [PREMIERE]
July 2, 2019
Boy In Space is a living manifestation of what it means to shoot for the stars.
Author:
Alissa Arunarsirakul

Blossoms Go Straight for the Heartstrings in "The Keeper" Visual
November 26, 2019
Shot entirely on Super 8 film, Blossoms' new video has us asking who is our "keeper?"
Author:
Precious Kato

Artemas Pushes Pop Boundaries on "High 4 U"
December 14, 2020
It's clear that Oxford's Artemas is destined for stardom.
Author:
Tyler Borland

Kristiane Takes an Emotional Road Trip in "State Lines"
May 18, 2022
"'State Lines' is the anthem to my early twenties, and all the confusion, pain, and bliss that accompany it."
Author:
Maxamillion Polo
![Setlist.Fm Presents: Who is Mom Jeans.? [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/momjeans.jpeg)
Setlist.Fm Presents: Who is Mom Jeans.? [NEW ARTIST DISCOVERY]
February 20, 2019
Mom Jeans. are experts at blurring the lines between the pop punk and "emo" sub-genres, if you will.
Author:
Asal Shahindoust

Sam Fender Sings of the Joy Found in Hopelessness in "Hypersonic Missiles"
March 5, 2019
Sam Fender is special; there are no two ways about it.
Author:
Maxamillion Polo

Easy Life's "Nice Guys" Is a Chaotic Masterpiece
October 29, 2019
A naked trump cameo, a religious cult, and an unfazed Easy Life make for one of the best music videos we've seen all year.
Author:
Bianca Brown

Rook Monroe Continues His Winning Streak on "Honey"
November 6, 2020
"'Honey' is about finding light in situations where there isn't any."
Author:
Tyler Borland

GRAE Wears Her Heart on Her Sleeve on the Wonderfully Unpredictable 'Whiplash'
April 15, 2022
"It's an album filled with so much self-reflection, love, heartbreak, and discovery."
Author:
DJ Connor

Adam Melchor Pours Love for Friend's Sobriety in Folky "Three Hours Ahead"
February 11, 2019
"Three Hours Ahead sets in stone Melchor's tenacious songwriting skills.
Author:
Andra Nechita