From the Site
Ayokay's "Things Fall Apart" Sets You in a Magical Indie-Pop Landscape
June 28, 2019
The LA-based singer, songwriter, and producer's latest is light and whimsical in nature, yet totally danceable.
Clairo's "Closer to You" Is an Anesthetic for Growing Pains
June 28, 2019
While Clairo's earlier work evokes the starry-eyed daydreams of a teen with a long road ahead, "Closer to You" feels like we've opened a door into the more shadowy recesses of the singer's mind.
![BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benee-ones-to-watch-3_1561752478.jpg)
BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]
June 28, 2019
The initial excitement surrounding BENEE is not unlike that of the first time we heard tale of a young Billie Eilish.
mxmtoon Writes Her Heartbreak on the Wall in "high & dry"
June 27, 2019
mxmtoon is not one to keep her feelings locked up.
![George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-taylor-ones-to-watch-2_1561662511.jpeg)
George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]
June 27, 2019
British singer-songwriter George Taylor has shown from the jump that he can build worlds inside your headphones.
X Lovers Is a Shared Childhood Dream for World Domination
June 26, 2019
X Lovers is aiming to carve out a place in music that did not exist before them.
![Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sure-sure-ones-to-watch-2_1561594106.jpeg)
Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]
June 26, 2019
Having received praise from Grizzly Bear and Rostam of Vampire Weekend, you don't want to sleep on this indie genre-bender.
Matt Maeson Is Having a Great Week
June 25, 2019
From making his national television debut to dropping a remix with grandson, everything is coming up Matt Maeson.
"Just When" You Thought Life Couldn't Get Better, Yellow Days Returns With New Music
June 24, 2019
The track steers farther away from Yellow Days' indie-rock roots and dives deeper into classic whopping funk sounds.
Scarypoolparty Is More Than an American Idol
June 24, 2019
Scarypoolparty is destined to become a household name.
![Boy Willows Finds Spiritual and Physical Healing on 'BANGS' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/boy-willows-bangs_1632158509.jpg)
Boy Willows Finds Spiritual and Physical Healing on 'BANGS' [Q&A]
September 18, 2021
"Landon from a year ago would give anything to talk to Landon right now."
![Meet ONONO, the New Zealand Project With an Escapist-Pop Edge [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/onono-new-zealand_1638997691.jpeg)
Meet ONONO, the New Zealand Project With an Escapist-Pop Edge [Q&A]
November 29, 2021
"It's the kind of thing that you could dance hard if you wanted to or you could close your eyes and sort of float away."
THE BLSSM Steals a Small Moment of Joy in "NOT TODAY," Announces Sophomore EP
March 31, 2022
"'NOT TODAY' echoes both my day-to-day triumphs and anguish."
![Austin Harms Shares His Story of Lost Love and Coping With Grief in 'BLOOD' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Austin-Harms-ones-to-watch-2.png)
Austin Harms Shares His Story of Lost Love and Coping With Grief in 'BLOOD' EP [PREMIERE]
February 21, 2019
'BLOOD' is an inspiring testament to the power of heart-wrenchingly honest songwriting.
KALI's Indie Funk Keeps Bringing Us "Back to the Start"
December 3, 2020
Kali Flanagan, aka KALI, is a 16-year-old LA-based singer and multi-instrumentalist.
![Nilüfer Yanya Takes a Note From Black Mirror and Stirring Indie Rock in 'Miss Universe' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Nilufer-Yanya-ones-to-watch-5.jpeg)
Nilüfer Yanya Takes a Note From Black Mirror and Stirring Indie Rock in 'Miss Universe' [Q&A]
April 4, 2019
In her debut album, Yanya waxes poetic about the reality that is unfurling before our very eyes.
![Patrick Martin Saves Romance While Debuting His Captivating Visual for "Cinema Love" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Patrick Martin-ones-to-watch-2.jpg)
Patrick Martin Saves Romance While Debuting His Captivating Visual for "Cinema Love" [PREMIERE]
January 30, 2019
"This imagery is meant to make listeners decide what side of the fence they're on, do they believe in cinema love or not?"
![meija Refuses to Say 'So Long, Kid' to His Inner Child [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/meija-ones-to-watch_1573238660.jpg)
meija Refuses to Say 'So Long, Kid' to His Inner Child [Q&A]
November 8, 2019
"It's a painful process trying to figure how to be 'responsible' but not be freaking out all the time."
Pom Pom Squad: A Journey From Packed Apartments to Packed Venues
February 3, 2022
Pom Pom Squad has an unapologetically outspoken vision for indie rock.
Finneas Evokes the Records of His Youth on Alternate Take "Let's Fall in Love for the Night (1964)"
August 7, 2020
Los Angeles based Alt-pop prodigy FINNEAS shares a decisively different alternate take on his single "Let's Fall in Love for the Night."