From the Site

Thutmose Is Living the Dream in 'Don't Wake Me' EP
November 5, 2019
Thutmose is living it up and it keeps getting better.
Author:
Precious Kato

Omar Apollo, Dominic Fike, and Kenny Beats Tackle Unrequited Love in "Hit Me Up"
November 5, 2019
The collaboration of the year.
Author:
Maxamillion Polo

Armani White's "2maro" Is a Spitfire Hip-Hop Declaration
November 4, 2019
White is a lyrical mastermind.
Author:
Alissa Arunarsirakul

bbno$ and Yung Gravy's "shining on my ex" Is a Surefire Tik Tok Hit
November 4, 2019
"Dude, I'd be pissed off if this song blew up on TikTok."
Author:
Matthew Rudas

mwami's Sound Is More Than Just Music. It's a Movement
October 29, 2019
mwami's debut EP, 'protean,' is the product of an artist seeking to leave his mark on dance music in a rapidly globalizing world.
Author:
Brooke Pohle

Easy Life's "Nice Guys" Is a Chaotic Masterpiece
October 29, 2019
A naked trump cameo, a religious cult, and an unfazed Easy Life make for one of the best music videos we've seen all year.
Author:
Bianca Brown
![Dae Zhen Rejects Music Industry Toxicity in "Leave Me Be" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dae-zhen-ones-to-watch_1572279102.jpeg)
Dae Zhen Rejects Music Industry Toxicity in "Leave Me Be" [PREMIERE]
October 28, 2019
"This song is a reminder to myself of who I do this for: myself."
Author:
Alissa Arunarsirakul
![Jae Stephens Asserts Her Independence With Debut 'f**k it i'll do it myself' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jae-stephens-ones-to-watch_1571853293.png)
Jae Stephens Asserts Her Independence With Debut 'f**k it i'll do it myself' EP [Q&A]
October 23, 2019
Jae Stephens' debut project is wholly true to its name.
Author:
Alissa Arunarsirakul

Ashnikko's Viral Hit "STUPID" Gets a Blood-Soaked Video Treatment
October 22, 2019
Suddenly going viral on Tik Tok earlier this fall, Ashnikko is not wasting any time.
Author:
Precious Kato

Childish Major - "To My Little Homies" (Live) | All Eyes On
October 22, 2019
You will find traces of Childish Major throughout some of modern-day hip-hop's most pivotal works.
Author:
Maxamillion Polo

Abhi The Nomad's 'Modern Trash' Is Environmentally Conscious Hip Hop at its Best
October 4, 2019
"The planet that is clearly crying out to us, to stop the destruction. We can't save it all, but we can each do our part."
Author:
Precious Kato

Winston Surfshirt Brings the Funk We All Need in 'Apple Crumble'
November 18, 2019
Good music never goes out of style.
Author:
Matthew Rudas

'Happy Endings With An Asterisk' Is a Brilliant Showcasing of AUGUST 08′s Versatility
August 12, 2019
Though classified as a contemporary R&B artist, AUGUST 08 continues to blur the lines of what it means to be a "traditional" singer in the genre.
Author:
Emily Bird

Collard Enlists Bakar for the Effortlessly Smooth "Stone"
November 11, 2019
Collard is the latest artist emerge to from this R&B renaissance.
Author:
Bianca Brown
![Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lourdiz-lil-gotit_1585325544.jpg)
Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]
March 27, 2020
"Suicide Down" is an addictive thrill ride fueled by extremes.
Author:
Jessica Thomas

Cochise's "Pocket Rocket" Is Finally Here. Does He Have Another Viral Hit On His Hands?
August 20, 2021
"Pocket Rocket" sounds like Playboi Carti if he was dropped into the Sonic the Hedgehog universe.
Author:
Carter Fife
boyband Releases "get home safely," With All Proceeds Going to NAACP Legal Defense Fund and RAINN
June 12, 2020
"get home safely" is as much a response to recent events as it is a response to a deep-seated anxiety for far too many Americans.
Author:
Ruby Scott
![With 'DSM,' Van Buren Records Is Looking to Put Brockton and Themselves on the Map [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/van-buren-records-dsm-1662997264.jpeg)
With 'DSM,' Van Buren Records Is Looking to Put Brockton and Themselves on the Map [Q&A]
September 12, 2022
"It’s the album of the year."
Author:
Jazmin Kylene

Octavian Is Sparking a Social Media Movement With His "Bet" Video
March 1, 2019
#OKBETCHALLENGE
Author:
Anna Scholfield

tobi lou Proves His Career Is 'Non-Perishable'
March 14, 2022
tobi lou thrives in a state of comfortable unpredictability.
Author:
Arielle Lana LeJarde