From the Site

Ama Lou Cements Herself as an Artist to Know in 'Ama, who?'
November 15, 2019
In her major label debut, Lou captures what it sounds like to be effortlessly self-assured.
Author:
Matthew Rudas
![Derek Luh's "Hoodie" Is Not Your Typical Break Up Song [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/derek-luh-ones-to-watch_1573750589.jpg)
Derek Luh's "Hoodie" Is Not Your Typical Break Up Song [Premiere + Q&A]
November 14, 2019
"It's a beautiful break up song. No animosity; just real feelings about not fully being over someone."
Author:
Alissa Arunarsirakul

Baby Keem's "Orange Soda" Video Is a Film Reel of Rap's Next Star
November 13, 2019
Baby Keem is ready to take the hip-hop crown.
Author:
Matthew Rudas

Oliver Malcolm Is Setting the Stage to Become 2020's Breakout Artist
November 13, 2019
2020 belongs to Malcolm.
Author:
Maxamillion Polo

Collard Enlists Bakar for the Effortlessly Smooth "Stone"
November 11, 2019
Collard is the latest artist emerge to from this R&B renaissance.
Author:
Bianca Brown

Mura Masa and slowthai's "Deal Wiv It" Is Unapologetically English
November 8, 2019
The newfound UK duo provides a moment of contained chaos.
Author:
Precious Kato

Easy Life and Arlo Parks' "Sangria" Is Intoxicating
November 7, 2019
This collaboration has us on cloud nine.
Author:
Precious Kato

Yes Please Is Your Latest Alternative Hip-Hop and R&B Obsession
November 7, 2019
The project of two childhood friends, Yes Please's music is not lacking in surprises.
Author:
Bianca Brown
![Just John x Dom Dias - "MINUTIA" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/just-john-dom-dias-ones-to-watch_1573149773.jpg)
Just John x Dom Dias - "MINUTIA" [Live + Interview] | Northside Sessions
November 7, 2019
Canada has a budding hip-hop star on their hands.
Author:
Matthew Rudas

Doja Cat's 'Hot Pink' Is the Most Versatile Hip-Hop Offering of the Year
November 7, 2019
Doja Cat's star power is undeniable.
Author:
Maxamillion Polo
![Meet CRAVITY, the K-Pop Super Rookies With a Gravitational Pull [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cravity-debut-album_1629382569.jpg)
Meet CRAVITY, the K-Pop Super Rookies With a Gravitational Pull [Q&A]
August 19, 2021
<i>The Awakening: Written in the Stars</i> arrives as the group's first full-length debut album and proof of their undeniable promise.
Author:
Maxamillion Polo
AUDREY NUNA Flexes Her Dynamic Range in "Long Night"
March 23, 2020
"Long Night" finds AUDREY NUNA in her element.
Author:
Maxamillion Polo

Abhi the Nomad Sets His Eyes on the Universe
September 2, 2021
In his fourth studio album, Abhi the Nomad delivers a perfect blend of hip-hop, funk, and R&B.
Author:
Giselle Libby

redveil Comes For His Crown in the Impeccable 'learn 2 swim'
April 21, 2022
Independent. Self-Produced. Self-Released. redveil is up next.
Author:
Jazmin Kylene

Aries Returns With "Fool's Gold," an Intoxicating Joyride From Start to Finish
November 6, 2020
Aries' first taste of new music in 568 days arrives at perfectly the right time.
Author:
Ruby Scott

Sueco the Child Shows Us His Search History and "Interesting White Guys" | Show & Tell
September 26, 2019
The viral phoenomom, who dethroned Lil Nas X's "Old Town Road" on TikTok, swings by the Ones To Watch classroom for a show and tell presentation.
Author:
Maxamillion Polo

Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
Author:
Miranda Hyman

whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice
April 29, 2020
whiterosemoxie jumps between genres without ever expensing or sacrificing quality.
Author:
Tyler Borland

Peach Tree Rascals Try to Find Their Way Through a Terrible Day in "Things Won't Go My Way"
March 30, 2020
"In the end, we're all just trying our best and it's about acknowledging that."
Author:
Jessica Thomas

Kota the Friend Shares a Piece of Himself on "Dear Fear"
January 10, 2022
Kota flawlessly spits timeless advice and hard-hitting, life-learned lessons.
Author:
Nathan Ahamed