From the Site
Take a Seat and Watch as Banoffee Blossoms
December 9, 2019
Finding fans in Charli XCX and King Princess, Banoffee's mutant pop sound is getting better with each and every release.
Tate McRae Continues Her Pop Takeover With "stupid"
December 6, 2019
2020 belongs to McRae.
Oliver Tree's "Cash Machine" Is an Anti-Consumerism Anthem Set on the High Seas
December 6, 2019
Tree's latest is expectedly unexpected.
Destiny Rogers Takes Us to "Euphoria"
December 5, 2019
The perfect song and video to hold us over as we wait for season two of Euphoria.
Ant Saunders Is More Than Another TikTok Success Story
December 4, 2019
Saunders may have found his start going viral on TIkTok, but he is not stopping there.
![REI AMI Is the Saddest, Baddest Bitch [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rei-ami-ones-to-watch-7_1575487465.jpeg)
REI AMI Is the Saddest, Baddest Bitch [Q&A]
December 4, 2019
Co-signed by FINNEAS, REI AMI is an artist who revels in defying any and all expectations.
![Dad's Safehaven Is "Smash Bros" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dad ones to watch two smaller_1575490976.png)
Dad's Safehaven Is "Smash Bros" [Premiere]
December 3, 2019
Your new favorite 2-D e-girl delivers an impassioned ode to one of the best Switch games.
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
LAUNDRY DAY Shines Bright in 'LIGHT UP SHOES 2'
December 2, 2019
Inspired by BROCKHAMPTON, the high school collective is bending the rules of hip-hop and anti-pop.
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
chloe moriondo's "Ghost Adventure Spirit Orb" Is Equal Parts Candid and Triumphant
February 21, 2020
"'Ghost Adventure Spirit Orb' is inspired by my experiences dealing with mental illness in high school and the ways I cope with it."
Jean Dawson's "POWER FREAKS" Is a Masterful Collage of Sound and Emotion
April 9, 2020
Dawson's music is a targeted endorphin rush.
mxmtoon Doesn't Believe in Wasted Time
January 23, 2020
"...dream as big or as small as you dare to, live authentically, and do so unapologetically."
Oliver Tree's "Cash Machine" Is an Anti-Consumerism Anthem Set on the High Seas
December 6, 2019
Tree's latest is expectedly unexpected.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
Dayglow Revisits Debut Album 'Fuzzybrain' With Two New Singles
November 15, 2019
And we thought Dayglow's debut couldn't get any better.
Aries Delivers a "One Punch" K.O. on New Animated Single
October 22, 2021
Ahead of his highly-anticipated album, Aries reminds us of his undeniable, infectious promise.
Conan Gray's "Maniac" Proves That the Scariest Thing This Halloween Is Your Ex
October 28, 2019
Gray gives newfound meaning to the term "psycho ex."
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
ROLE MODEL Has a Rapturous Message "for the people in the back"
May 27, 2020
No one does it quite like ROLE MODEL.