From the Site

Noah Mac Single-Handedly Birthed 'Pretty Boy' Out of A Shed
July 15, 2019
At age 15, Noah Mac re-emerges from his shed with an astounding 14-track debut LP that he wrote, produced, mixed, and delivered himself.
Author:
Miranda Hyman

Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Author:
Maxamillion Polo

Pride Queen Kim Petras Gives Us Yet Another Reason to Stan With 'Clarity'
July 1, 2019
Effortlessly euphoric and utterly bubblegum, all while delivering a bold new vision for the future of pop, Petras is the Pride princess we stan.
Author:
Maxamillion Polo
![Jonah Yano Makes His Long Awaited Debut with Soulful 'nervous' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jonah-yano-ones-to-watch-7_1562010217.jpg)
Jonah Yano Makes His Long Awaited Debut with Soulful 'nervous' EP [Q&A]
July 1, 2019
Pulling inspiration from Leslie Feist, MONEYPHONE, and Earl Sweatshirt, Yano has finally unveiled his incredible debut EP, nervous.
Author:
Alissa Arunarsirakul
![BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benee-ones-to-watch-3_1561752478.jpg)
BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]
June 28, 2019
The initial excitement surrounding BENEE is not unlike that of the first time we heard tale of a young Billie Eilish.
Author:
Maxamillion Polo

Chase Atlantic's 'PHASES' Is an Astronomical Journey Worth Taking
June 28, 2019
"Chase Atlantic is now dwelling within a realm of its own; it's both scarily isolating and blissfully euphoric at the same time. Welcome to a whole new era."
Author:
Maxamillion Polo
![Noah Kahan Paints an Honest Picture of Himself in 'Busyhead' Debut [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noah-kahan-ones-to-watch_1560891373.jpg)
Noah Kahan Paints an Honest Picture of Himself in 'Busyhead' Debut [Q&A]
June 18, 2019
"I just want to help people feel a little more at home in their heads."
Author:
Alissa Arunarsirakul

Crumb Finds the Space Between Psychedelic Daydream and Nightmare in 'Jinx'
June 17, 2019
Crumb's debut arrives as their finest collection of work to date and quite possibly one of the best psych-rock jazz projects of recent memory.
Author:
Maxamillion Polo

Glowie Ventures Towards Self-Love in 'Where I Belong' EP
June 17, 2019
The 21-year-old Icelandic singer released her breakout EP on June 14, and with it, introduced her distinct twist to the Nordic pop formula.
Author:
Brady Moses

GoldLink Digs Deep in Experimental Album with Power Collaborators, 'Diaspora'
June 12, 2019
+ Catch Goldlink on tour with Tyler, The Creator this fall.
Author:
Jess Myers

BETWEEN FRIENDS Take Hold of the Aux Cord on 'i like when you shine!'
June 14, 2021
<i>i like when you shine!</i> is everything a mixtape should be and more.
Author:
Maxamillion Polo

PinkPantheress Invites Flume, Powfu, FKJ, and More to Reimagine 'to hell with it'
January 28, 2022
Never has a remix album felt as necessary as it does here.
Author:
Maxamillion Polo
![RITTYBO Understands the Camaraderie in Vulnerability [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rittybo-ones-to-watch-3_1575394499.jpg)
RITTYBO Understands the Camaraderie in Vulnerability [Q&A]
December 3, 2019
RITTYBO is special and there is just no other way to put it.
Author:
Chuck Ramos

Slayyyter's 'Troubled Paradise' Is Pop at Its Most Uninhibited
June 11, 2021
In her euphoric debut album, Slayyyter holds absolutely nothing back.
Author:
Maxamillion Polo

DEVORA Manifests a Goth Western Femme Fatale on Debut EP 'Outlaw'
June 28, 2021
<i>Outlaw</i> is a five-track call to stand stall, stand firm, and not to take shit from anyone.
Author:
Chloe Liz

Mahalia's Debut Album Is an Uncompromising Look at 'Love and Compromise'
September 9, 2019
British neo-soul artist Mahalia exists beyond the realm of passing trends and fads.
Author:
Maxamillion Polo
syd B on the Seasons of Hurt and Healing That Inspired 'Are You Feeling It Too?' [Q&A]
July 8, 2021
<i>Are You Feeling It Too?</i> sees syd B evolving not just as an artist but as a person.
Author:
Tyler Borland

Valentina's 'Unmanageable' Is Pure, Soulful Catharsis
May 1, 2019
'Unmanageable' cements Valentina as a soulful voice in the realm of pop, but on a larger scale, it arrives as a rallying cry for anyone who has ever been told they were not good enough.
Author:
Maxamillion Polo
![Cautious Clay Opens Up on Debut Album 'Deadpan Love' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cautious-clay-deadpan-love_1624652502.jpeg)
Cautious Clay Opens Up on Debut Album 'Deadpan Love' [Q&A]
June 25, 2021
On his long-awaited debut album, Clay takes major stylistic risks that ultimately pay off and then some.
Author:
Carter Fife
![Jo MacKenzie Explores the Full Range of Being a 'Tourist' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jo-mackenzie-tourist-interview_1647880638.jpeg)
Jo MacKenzie Explores the Full Range of Being a 'Tourist' [Q&A]
March 21, 2022
From teenage insecurity to big-city disillusionment, Mackenzie examines what it feels like to not perfectly belong.
Author:
DJ Connor