From the Site

JPEGMAFIA Is Unapologetically Himself in 'All My Heroes Are Cornballs'
September 16, 2019
The Los Angeles - based artist feels like less like a byproduct of a musical era that has done away with genres, and more akin to the movement's leading innovator.
Author:
Maxamillion Polo

The Faim Debut Experimental, Cross-Genre 'State of Mind' Ahead of Tour
September 13, 2019
"Sometimes you have to do the complete opposite of what you think you should do to make sure that's very much yourself."
Author:
Allissa Williams

Sam Fender's 'Hypersonic Missiles' Cements Him as a Voice of a Generation on the Brink
September 13, 2019
'Hypersonic Missiles' proves that the British artist has not run out of cataclysmic visions to transform into wholly stirring song.
Author:
Maxamillion Polo
![Get a Taste of Heartbreak in LA with Riah's Dreamy 'Heartbreak Magic' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riah-ones-to-watch_1568140679.jpg)
Get a Taste of Heartbreak in LA with Riah's Dreamy 'Heartbreak Magic' EP [Q&A]
September 10, 2019
"At the end of the day, that's what anyone wants. To be connected, understood, and loved by other people."
Author:
Alissa Arunarsirakul
![Kid Quill Breaks Down His Hip-Hop Concept Album, 'Sunset Diner' [EXCLUSIVE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-quill-ones-to-watch-2_1568065388.jpeg)
Kid Quill Breaks Down His Hip-Hop Concept Album, 'Sunset Diner' [EXCLUSIVE]
September 9, 2019
The Indiana artist on the rise blends hip-hop and soul with a nostalgic '70s and '80s flair that is only elevated by his innate gift for storytelling.
Author:
Maxamillion Polo

Mahalia's Debut Album Is an Uncompromising Look at 'Love and Compromise'
September 9, 2019
British neo-soul artist Mahalia exists beyond the realm of passing trends and fads.
Author:
Maxamillion Polo

girl in red Offers a Happy Medium of Indie Rock and Dream Pop in 'chapter 2'
September 9, 2019
Finally, a sequel that lives up to its predecessor.
Author:
Alissa Arunarsirakul
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Childish Major's 'Dirt Road Diamond' Shines Bright
September 6, 2019
South Carolina native Childish Major returns to his roots with his newest release, with features from Ludacris, Earthgang, Buddy, and Tish Hyman.
Author:
Precious Kato

flor Pulls off an Exhilarating Balancing Act in 'ley lines' Album
September 6, 2019
Be sure to catch flor performing their new album and plenty of fan favorites on their Ones To Watch - presented tour this fall!
Author:
Maxamillion Polo

Discover Deb Never and the Infectious Melancholy of 'House on Wheels'
August 30, 2019
Rising artist Deb Never may have left the Pacific Northwest for sunnier Los Angeles skies, but she certainly did not abandon the region's noted penchant for grunge.
Author:
Maxamillion Polo

The Band CAMINO Doesn't Have to 'tryhard' to Be the Best Alternative Rock Band in Town
August 23, 2019
"The entire reason we're here is to create something bigger than ourselves."
Author:
Alissa Arunarsirakul

Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
Author:
Matthew Rudas

bülow Signals For a More Fluid Form of Intimacy in 'Booty Call'
April 18, 2022
<i>Booty Call</i> is a delicate project that tackles some weighty material.
Author:
Kelly Park

Ama Lou Cements Herself as an Artist to Know in 'Ama, who?'
November 15, 2019
In her major label debut, Lou captures what it sounds like to be effortlessly self-assured.
Author:
Matthew Rudas

347aidan Takes an Unflinching Look at Loss on 'Chasing Harmony'
October 25, 2021
The breakout viral star examines grief, loss, mental health through a uniquely infectious lens.
Author:
Maxamillion Polo

ericoda Ascends to Even Greater Heights With 'things with wings'
May 23, 2022
<i>things with wings</i> is an album rife with catharsis, and one that makes the most of its genre-defying star.
Author:
Maxamillion Polo

Raveena's Mesmerizing 'Moonstone' EP Is the Sonification of Nightfall
February 7, 2020
There is something inherently mystic about Raveena's lulling R&B meditations.
Author:
Krista Marina Apardian

Tai Verdes Releases Highly-Anticipated Debut Album 'TV'
May 20, 2021
With his debut album, Verdes cements himself as so much more than a passing viral hitmaker.
Author:
Ruby Scott

'Happy Endings With An Asterisk' Is a Brilliant Showcasing of AUGUST 08′s Versatility
August 12, 2019
Though classified as a contemporary R&B artist, AUGUST 08 continues to blur the lines of what it means to be a "traditional" singer in the genre.
Author:
Emily Bird

Winston Surfshirt Brings the Funk We All Need in 'Apple Crumble'
November 18, 2019
Good music never goes out of style.
Author:
Matthew Rudas